Today, eating at a fine dine restaurant is emerging with food taking a new height in the market for all food lovers. As food industry is expanding, number of fine dine restaurants have also witnessed a growth.
On the same note, Apurva Salarpuria, Executive Director, Salarpuria Group and Owner of Studio shares, “’Casual’ fine dining is what the world is moving towards. Increasingly fine dine restaurants are not only improving the quotient of food, but are also working on creating a casual ambience for patrons to enjoy”.
These are next generation restaurants with uniqueness is the ambience and special service, which is thoroughly enjoyed by the customers. Many restaurateurs are now opening theme based fine dine restaurant to attract more people.
Restaurant owners have certain blue print in mind while designing the restaurant so that they create a different experience for customers. They use elements like warm, earthy and subtle colours as a theme.
“Everything in the industry is changing at such a brisk pace. But, use of technology and non traditional ways of marketing are the biggest changes that are having significant impact.” ” shared Sanchit Aneja's, Owner of IKKA.
Now days, entrepreneurs are not afraid to try something new to attract customers’ attention as changes are appreciated by people. Earlier, it was restaurants but currently it is more of fine-dine restaurants that are doing the trick. The basic difference between them is that prices are on the higher side, food perceived to be of excellent quality with use of organic food can be served. These restaurants also serve alcohol also served for guests.
Even though, many online food start-ups have recently risen in the metros, fine dine restaurants has not got affected by it. People will always be keen to try new cuisines, especially at restaurants. There was a time, when fine dine restaurants were not popular enough, but it has eventually regained its position. It has happened because dinning out has become a fashion and people want quick food because of busy lifestyle. This is one of the key reasons for this trend to flourish.
People usually visit restaurants during occasions such as anniversaries, engagements, birthdays, meeting & conferences etc. It is a sense of adventurism with new innovative ideas. In menu, mostly everything is the same but, few items for instance seafood is not served everywhere, it is only present at particular restaurants only.
Therefore, along with serving good food, maintaining an excellent ambience also adds value to a restaurant.