
Rebel Foods has launched QuickiES, a food delivery platform promising orders within 15 minutes, starting in Mumbai. If the delivery exceeds the time limit, the order will be free for the customer. The service debuts on February 14, integrating speed with the established quality standards of EatSure, Rebel Foods’ flagship platform.
QuickiES features a menu that includes popular items from brands like Faasos Wraps, Ovenstory Pizza, Wendy’s Burgers, Lunchbox, Behrouz Biryani, and Sweet Truth, among others. It also introduces café-style snacks such as samosas, idli, medu vada, pakoras, poha, puffs, instant noodles, sandwiches, and milkshakes.
The platform allows customers to order from multiple brands in a single delivery, maintaining the convenience associated with EatSure. The 15-minute delivery model is backed by Rebel Foods’ existing infrastructure and technology-driven forecasting.
Sagar Kochhar, Co-Founder and CEO of EatSure, Rebel Foods said, “QuickiES is a strategic leap for us, and it comes from the consumer insight that the urban Indian customer demands instant delivery of foods that are freshly made and of great quality. As a platform, we already deliver 25,000+ wraps a day (Faasos), 10,000 kgs of Dum biryani a day (Behrouz and The Biryani Life), 18,000 burgers (Wendy’s Burgers) – and much more, every single day! So we have the infra and expertise to execute this seamlessly! With the power of AI, data science and predictive forecasting, QuickiES is well positioned to serve trusted restaurant brands with a '15mins or Free' promise. This is a significant milestone in India’s Quick Commerce journey, and we are excited to expand beyond Mumbai soon!”
Ankush Grover, Co-Founder and CEO - India and UAE, Rebel Foods added, “Indians are accustomed to ordering snacks locally, but quality, branded food delivered at lightning speed? That’s where QuickiES changes the game. It’s not just any burger, it’s a Wendy’s burger, delivered in 15 minutes! Our promise isn’t just about speed; it’s about consistency, quality and exciting products. QuickiES’ back-end is powered by high-quality preparation and smart forecasting using data science that will enable us to serve from multiple trusted brands with a ‘15-mins or Free’ guarantee. And what better a day to unveil it than Valentine’s Day—because food is the truest love of all!”
The QuickiES model is built on AI-driven forecasting, full-stack operating systems, and hardware innovations such as speed ovens and hot holding zones. Rebel Foods has developed and refined these systems across 80+ cities in India, as well as in the UAE and UK.
With Mumbai as the first market, Rebel Foods plans to expand QuickiES to other cities in phases. The initiative aligns with EatSure’s focus on improving speed, convenience, and quality in the food delivery segment.
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