Keventers Storms in New Market Category with All-New Waffles

With a nearly century-long history, Keventers is one of the most recognizable Milkshake and Ice Cream brand in India. The introduction of its 100% vegetarian Waffles category has increased the fun of the holiday spirit. In keeping with its century-old brand heritage, Keventers' freshly produced waffles are available at over 170 exclusive retail brand shops throughout India. At an initial price of Rs 99, Keventers Waffles are available in six delicious flavors: Classic Honey Butter, Lotus Biscoff, Kit Kat Crunch, Nutella, Triple Chocolate, and White Chocolate.

Sharing his thoughts about the new offering, Keventers, CEO, Agastya Dalmia said, “Keventers has always taken forward its 100-year-old legacy of innovation and making indulgence affordable for all. Taking into account the evolving indulgent preferences of Millennials and Gen Z, we have diversified our product portfolio to introduce an all-new waffles range, which is not only perfect for all seasons, but is an on-the-go delicacy that always comes handy for those with a sweet tooth. We are excited to offer something refreshing for a wider segment of customers and are confident of an extremely positive response.”

Approximately 170+ upscale stores in more than 100 malls and 80+ high streets throughout all major Indian cities sell the waffles.