Pizza Hut Launches Juicylicious Pizzas

Pizza Hut, India’s one of the most loved and trusted pizza brand, has launched a flavour-packed innovation - the Juicylicious Pizza Range which offers a pizza experience like no other.

Pizza Hut’s Juicylicious pizza range features succulent, juicy paneer and chicken toppings marinated and paired with three rich sauces inspired from different parts of India making them the ultimate crowd favourites: the bold Kadhai sauce, the aromatic Royal Spice infused with Indian spices, and the fiery Southern Chilli sauce. Generously layered with 100% authentic, gooey mozzarella cheese on a perfectly baked crust.

“Pizza lovers expect us to constantly raise the bar when it comes to product innovations, and we endeavour to never disappoint them. With the Juicylicious Pizza range, we’re bringing marinated toppings and rich Indian flavours to the forefront to solve the dry pizza problem that ruins not just the taste, but also the special moments and celebrations attached to it,” shared Aanandita Datta, Chief Marketing Officer, Pizza Hut India.

As part of the Juicylicious promotional campaign, Pizza Hut has released a fun, relatable film based on the core insight that pizza lovers often have to settle for dry pizzas due to the lack of juicier options.

The Juicylicious campaign will be promoted across touchpoints - TV, print, digital & OOH. Pizza Hut has also partnered with Sports Tak to promote the new range during the entire IPL season.

Apart from the Juicylicious pizzas, Pizza Hut has also launched an extensive range of 16 new menu items across garlic breads, chicken wings and Melts in Southern Fiery, Royal Spice and Kadhai flavours. 

Available in both veg and non-veg variants, the Juicylicious Pizzas start at a great value price of INR 249 and will include a free Pepsi on dine-in and/or takeaway. The full range of new menu items will be available at all 890+ Pizza Hut restaurants across India for dine-in, delivery, and takeaway.