The latest variant reinforces the brand’s approach to expanding within the premium craft beer market through new flavour-forward formats.
With price-focused competition increasing, B9 found it difficult to match market shifts, resulting in a dip in sales and rising losses. Servicing…
Restaurant India News: SOM Group Posts Strong Beer Sales in Q2 FY26 Even as Revenue Softens Slightly
The focus on consistent brewing quality, deeper market penetration, and brand-driven consumer engagement supported volume growth even as the broader…
Babylon Brewery & Club 2.0 enters the hospitality and nightlife market as a large-format venue built to serve both social dining and…
The launch strengthens Cartel Bros’ position in India’s premium beverage market, highlighting collaborations that merge cultural relevance with…
The introduction of Rangeela marks ABD Maestro’s latest move to strengthen its premium spirits portfolio, with a product that merges Indian…
The whisky features floral aromas with hints of vanilla on the nose, a smooth and velvety palate, and a refined, long finish — offering a sensory…
With this launch, Radico Khaitan continues to expand its presence in the premium rum segment, focusing on creating distinctive blends that reflect…
The rollout includes collaborations with established retail partners and premium bars. Wider market availability is expected by early 2026.
Jigger’s strategy represents a shift in how Indian consumers may experience alcohol — focusing on simplicity, taste, and cultural relevance rather…
The company has teamed up with Pernod Ricard for Absolut vodka and Sprite, and with Brown-Forman for Jack Daniel’s and Coke.
The launch evening highlighted this synergy through an immersive experience combining music, design, and culinary artistry.
The results underline Radico Khaitan’s firm foothold in the evolving Indian alcohol market, where premiumisation continues to drive consumer demand…
The company also distributes international labels including Heineken, Amstel Bier, and Sol, leveraging Heineken’s global portfolio to support UB’s…
The brand has now entered five major cities—Ludhiana, Mohali, Patiala, Jalandhar, and Amritsar—as part of its broader strategy to establish a pan-…
The Indri Experience Centre aligns with Piccadily Agro Industries' efforts to position India’s whisky industry on a global platform.
Following the Success of Nutty Berry Rum & Peach and Cherry Vodka, the Brand Expands Its Portfolio with Premium Offerings Across Alcoholic…
Positioned in the super-premium category, AMARA is crafted from Bangalore Blue Grapes and rice grains from India’s Deccan Plateau and refined through…
The company is focusing on expanding its global footprint in the premium spirits market, with shipments beginning in April 2025 across key markets,…
BeeYoung Beyond is crafted using a combination of Belgian specialty malt and Doon Basmati rice from Uttarakhand, giving the beer a smooth, velvety…
The introduction of Royal Ranthambore in CSD is expected to increase brand trials and build a wider consumer base.
With continued success in international spirits competitions, Cherrapunji Craft Gin is strengthening its presence in the premium spirits market, with…
This initiative highlights Bushmills’ expansion in India’s travel retail segment, strengthening its presence in key airport locations.
The company has a pipeline of 58 additional hotels set to open over the next three to five years as part of its expansion strategy in the Indian…
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