The latest variant reinforces the brand’s approach to expanding within the premium craft beer market through new flavour-forward formats.
With price-focused competition increasing, B9 found it difficult to match market shifts, resulting in a dip in sales and rising losses. Servicing…
Restaurant India News: SOM Group Posts Strong Beer Sales in Q2 FY26 Even as Revenue Softens Slightly
The focus on consistent brewing quality, deeper market penetration, and brand-driven consumer engagement supported volume growth even as the broader…
Babylon Brewery & Club 2.0 enters the hospitality and nightlife market as a large-format venue built to serve both social dining and…
The launch strengthens Cartel Bros’ position in India’s premium beverage market, highlighting collaborations that merge cultural relevance with…
The introduction of Rangeela marks ABD Maestro’s latest move to strengthen its premium spirits portfolio, with a product that merges Indian…
The whisky features floral aromas with hints of vanilla on the nose, a smooth and velvety palate, and a refined, long finish — offering a sensory…
With this launch, Radico Khaitan continues to expand its presence in the premium rum segment, focusing on creating distinctive blends that reflect…
The rollout includes collaborations with established retail partners and premium bars. Wider market availability is expected by early 2026.
Jigger’s strategy represents a shift in how Indian consumers may experience alcohol — focusing on simplicity, taste, and cultural relevance rather…
The company has teamed up with Pernod Ricard for Absolut vodka and Sprite, and with Brown-Forman for Jack Daniel’s and Coke.
The launch evening highlighted this synergy through an immersive experience combining music, design, and culinary artistry.
The results underline Radico Khaitan’s firm foothold in the evolving Indian alcohol market, where premiumisation continues to drive consumer demand…
The company also distributes international labels including Heineken, Amstel Bier, and Sol, leveraging Heineken’s global portfolio to support UB’s…
This acquisition reinforces ABD’s expansion strategy in India’s spirits market, strengthening its position in the growing super-premium segment.
SOORAHI, which takes its name from the Hindi terms "soo," which means good, and "rahi," which means traveler, is notable for its…
This limited-edition cocktail is available for a short time, inviting guests to enjoy a warm and flavorful toast to the season
The company has partnered with Bangalore-based Amrut Distilleries to produce, distribute, and sell select Amrut premium brands across North India,…
In his Tokyo studio, Azuma Makoto crafted a botanical sculpture using orchids, roses, and wildflowers from around the world, intertwining them with…
The 12-year-old rum, aged in Bourbon casks and blended in a Solera system in Sal wood casks with Indian rum, adds depth of flavor and rich aromas.
The rum reveals notes of jaggery, vanilla, and all-spice, with caramel, dark chocolate, tropical fruits, and toasted vanilla unfolding with each sip…
The move comes as part of the company's strategy to trim its portfolio and focus on its premium labels like Johnnie Walker in the United States.
The government also asked existent shops to shift if they want to, but they will have to follow the 1km rule.
The consumption of alcohol has risen in the country from 2.4 litres in 2005 to 5.7 litres in 2016.
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