SOORAHI Strengthens North India Presence with Punjab Market Entry
The brand has now entered five major cities—Ludhiana, Mohali, Patiala, Jalandhar, and Amritsar—as part of its broader strategy to establish a pan-…
Indri Experience Centre Showcases Whisky Craftsmanship in Haryana
The Indri Experience Centre aligns with Piccadily Agro Industries' efforts to position India’s whisky industry on a global platform.
Ochre Spirits Unveils Saffron Vodka in Goa, Expanding Its Innovative Beverage Portfolio
Following the Success of Nutty Berry Rum & Peach and Cherry Vodka, the Brand Expands Its Portfolio with Premium Offerings Across Alcoholic…
Spaceman Spirits Lab Expands into India's Vodka Market with AMARA
Positioned in the super-premium category, AMARA is crafted from Bangalore Blue Grapes and rice grains from India’s Deccan Plateau and refined through…
Radico Khaitan Expands Global Presence with New Spiced Liqueur
The company is focusing on expanding its global footprint in the premium spirits market, with shipments beginning in April 2025 across key markets,…
BeeYoung Expands Craft Beer Portfolio with BeeYoung Beyond
BeeYoung Beyond is crafted using a combination of Belgian specialty malt and Doon Basmati rice from Uttarakhand, giving the beer a smooth, velvety…
Radico Khaitan Expands Royal Ranthambore Whisky to CSD
The introduction of Royal Ranthambore in CSD is expected to increase brand trials and build a wider consumer base.
Raincheck Earth Co Bags $1.2 Mn in Pre-Series A Funding for Cherrapunji Craft Gin
With continued success in international spirits competitions, Cherrapunji Craft Gin is strengthening its presence in the premium spirits market, with…
Bushmills Irish Whiskey Expands in India's Travel Retail Market
This initiative highlights Bushmills’ expansion in India’s travel retail segment, strengthening its presence in key airport locations.
IHG Expands Presence in Bengaluru with Holiday Inn Express on Lalbagh Road
The company has a pipeline of 58 additional hotels set to open over the next three to five years as part of its expansion strategy in the Indian…
ABD Strengthens Portfolio with Fullarton Brands Acquisition
This acquisition reinforces ABD’s expansion strategy in India’s spirits market, strengthening its position in the growing super-premium segment.
Uppal Brewers & Distillers to Debut with SOORAHI Whisky in January 2025
SOORAHI, which takes its name from the Hindi terms "soo," which means good, and "rahi," which means traveler, is notable for its…
Tansen Launches Winter Limited Edition Cocktail ‘Tasneem Hayat’
This limited-edition cocktail is available for a short time, inviting guests to enjoy a warm and flavorful toast to the season
India Glycols Expands into Premium Alcohol Market Via Partnership with Amrut Distilleries
The company has partnered with Bangalore-based Amrut Distilleries to produce, distribute, and sell select Amrut premium brands across North India,…
Glenmorangie Launches Limited Edition 23-Year-Old Whisky in India
In his Tokyo studio, Azuma Makoto crafted a botanical sculpture using orchids, roses, and wildflowers from around the world, intertwining them with…


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