[Funding Alert] Chai Kings Bags Rs 24 Cr Investment for Growth

Chennai-based chai retail chain Chai Kings has raised $3 million (Rs 24 crore) in a Series A funding round from A.V. Thomas and Co. (AVT), a packaged tea company. The investment will support the brand’s expansion, improve its product offerings, strengthen its supply chain, enhance customer engagement, and improve operational efficiency.

Sadique added that the funding will help the brand scale operations, open new stores, and introduce new products to reach a larger customer base. The company projects Rs 48 crore in revenue for FY 2025 with positive EBITDA and aims to double its revenue within two years.

Founded in 2016, Chai Kings offers a variety of tea blends, including masala chai, ginger chai, saffron chai, and Kashmiri Kahwa. The menu also includes black, herbal, green, and iced teas, along with bubble tea, hot and cold chocolates, and milkshakes. With a portfolio of over 200 products across eight categories, priced between Rs 30 and Rs 400, the brand has expanded to 57 stores across Chennai, Hyderabad, and Coimbatore, strengthening its presence in South India.

Established in 1935, A.V. Thomas and Co is a packaged tea manufacturer known for its AVT Premium and AVT Gold Cup brands, with a significant presence in Kerala and Tamil Nadu.