
Raincheck Earth Co., the company behind Cherrapunji Craft Gin, has raised $1.2 million in a Pre-Series A funding round. The investment came from two Japanese investors, along with AngelList India Syndicate, which increased its stake from previous rounds.
This funding marks a key milestone, making Cherrapunji Craft Gin the first alcoholic beverage startup from Northeast India to receive foreign investment. The brand has gained recognition globally, winning 13 international awards since its launch.
Cherrapunji Craft Gin is produced using rainwater and native botanicals from Northeast India, giving it a distinct flavor profile. The brand also emphasizes sustainability with its stainless steel bottle packaging, which has earned design accolades.
With the new capital, Raincheck Earth Co. plans to expand both domestically and internationally, focusing on increasing distribution and visibility. The company also aims to scale production while developing new products that reflect the biodiversity of Northeast India.
Yasuhiro Seo, Partner at TRTL Ventures, one of the Japanese investors said, "We see enormous potential in Cherrapunji Craft Gin due to its unique approach in a crowded market. The team’s deep understanding of today’s global consumer, combined with a strong Indian market presence, makes us confident that this company can become a leading global player in the alco-bev industry."
Mayukh Hazarika, Founder and CEO of Raincheck Earth Co stated, "We are thrilled to receive this investment, which will help us execute our growth plans for Cherrapunji Craft Gin. We’ve seen tremendous demand for our product both in India and abroad, and this funding will allow us to further scale operations, enhance our product offerings, and continue to innovate within the spirits industry. Our goal is to position Cherrapunji Craft Gin as a globally recognized brand that celebrates the unique flavors of Northeast India."
With continued success in international spirits competitions, Cherrapunji Craft Gin is strengthening its presence in the premium spirits market, with plans for further expansion.
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