Hima Das to endorse Pepsico's sports drink brand Gatorade India
Hima Das to endorse Pepsico's sports drink brand Gatorade India

PepsiCo India has announced athlete Hima Das as the Brand Ambassador for its sports drink brand Gatorade. India ace sprinter joins athletes PV Sindhu and Neeraj Chopra who also promote the brand in India.

The company said in a statement, “Gatorade India will also work with Hima Das during the period of partnership to understand her training and race-day nutrition better.”

Tarun Bhagat, Director-Marketing, Hydration and Cola, PepsiCo India, stated, “We are delighted to welcome Hima Das into Gatorade’s family of athletes. Hima personifies the spirit of the brand through her persevering attitude and unwavering spirit to win. We believe that Gatorade is the perfect fuel to partner with Hima Das as she sets out to achieve new accolades for the country.”

The sports drink brand is actively working with sportspersons across the world. In the last few years, Gatorade worked with Jamaican sprinter Usain Bolt, Argentine professional footballer Lionel Messi, and American tennis star Serena Williams and Real Madrid’s James Rodriguez, among others.

Das added, “I am honored to join the Gatorade family which consists of sporting legends across the world. I am looking forward to working with them to understand my hydration requirements and using the insights to better my athletic performance.”

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