Carl’s Jr. Opens 400th Restaurant in Mexico, Expanding Global Presence
Carl’s Jr. Opens 400th Restaurant in Mexico, Expanding Global Presence

CKE Restaurants Holdings, Inc. (CKE) has announced the opening of the 400th Carl’s Jr. restaurant in Mexico, marking a significant milestone in the brand’s international expansion. Known for its signature menu offerings like chargrilled burgers, Hand-Breaded Chicken Tenders, and Hand-Scooped Ice-Cream Shakes, Carl’s Jr. continues to strengthen its position in the region.  

The brand reports selling over 200,000 burgers daily across Mexico. It has gained traction through limited-time offerings, strategic partnerships, and high-profile promotions such as National Burger Day and Bisiesto Day, which draw substantial customer participation.  

Julio Sanchez, GM-Americas at CKE Restaurants said, “Mexico continues to be one of our top-performing markets. Carl’s Jr. Mexico’s success is due to the best-in-class experience we offer our guests throughout the country every day. With the opening of our 400th restaurant, we continue to deliver beautiful, modern restaurants and the best burgers in the business.”  

Globally, Carl’s Jr. and Hardee’s operate over 1,100 locations across more than 35 countries, with additional openings planned by the end of the year. The company is set to expand into the United Kingdom in early 2025, further extending its international footprint.  

Mike Woida, President of International at CKE said, “Carl’s Jr. made its debut in Mexico in 1991, and there’s been no looking back. With new markets in the works, continued growth in our existing countries, and burgers chargrilled to perfection, the future of our international business is bright. I can’t wait to see what the next 30 years will look like.”  

CKE's strategic focus on modern restaurant design, menu innovation, and global market growth underpins its expansion efforts as it continues to establish its presence in new regions. 

 

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