Kouzina Launches Mad Over Parathas & Pakodas in Bengaluru

Kouzina Food Tech has launched Mad Over Parathas & Pakodas (MOPP) in Bengaluru, marking the beginning of the Delhi NCR-based brand's national expansion. The move follows Kouzina's strategic investment in MOPP Foods and forms part of its broader strategy to scale Indian food brands through its technology platform and cloud kitchen network.

The Bengaluru launch represents the first phase of a larger rollout, with Kouzina planning to use its nationwide kitchen infrastructure to introduce the brand across multiple cities while maintaining product consistency and operational efficiency.

MOPP has built its presence in Delhi NCR around parathas, pakodas and other Indian comfort food offerings. Kouzina believes the category presents an opportunity to build a larger national brand by combining traditional recipes with delivery-focused operations and technology-driven execution.

Gautam Balijepalli, Co-founder of Kouzina Food Tech, said, "Mad Over Parathas & Pakodas has already earned deep customer love in Delhi NCR through its exceptional food quality and differentiated product experience. Our goal is to preserve everything customers love about the brand while making it accessible to millions more consumers through Kouzina's technology platform, operational excellence, and nationwide kitchen network. We believe MOPP has all the ingredients to become one of India's leading comfort food brands."

Geetika Anand Gupta, Co-founder of MOPP Foods, said, "Mad Over Parathas & Pakodas was created with a simple vision, to elevate India's everyday comfort food into a premium, trusted, and delivery-friendly experience without compromising on authenticity. Watching a brand that was nurtured and loved by customers across Delhi NCR begin its national journey is an emotional milestone for us. With Kouzina's technology, operational expertise, and scale, we are confident that millions more customers across India will discover that traditional Indian food can be every bit as innovative, consistent, and exciting as any global cuisine."

The expansion highlights the growing role of cloud kitchen operators in scaling regional food brands beyond their home markets. The launch strengthens its portfolio of delivery-first brands while tapping into rising demand for organised Indian comfort food offerings across urban markets.