India’s First Chhota Bheem Café Opens in Hyderabad, Plans 25 Outlets in First Year

Green Gold Animation, in partnership with EBG Group, has launched India's first Chhota Bheem Café in Jubilee Hills, Hyderabad. The flagship outlet marks the company's entry into experiential hospitality, combining family dining, children's wellness and entertainment under one roof.

Inspired by the fictional village of Dholakpur, the café has been designed as a children's wellness-focused destination offering themed dining experiences, merchandise, birthday celebrations and children's activities throughout the year. The concept aims to address the growing demand for family-friendly dining formats that combine nutrition, play and learning.

The menu includes healthier alternatives such as millet-based pizzas and burgers, themed desserts, signature beverages and Power Laddoos. The café also offers a Bento Box subscription service for school-going children, featuring balanced breakfast and lunch options available through offline delivery channels and café outlets.

The launch comes at a time when child nutrition remains a concern in India. According to NFHS-6 data, only 15.3 percent of children aged 6-23 months receive an adequate diet, up from 11 percent in NFHS-5.

Dr. Irfan Khan, Founder & Chairman, EBG Group, said, "Families today are looking for destinations that offer more than dining. Through the Chhota Bheem Cafe, we want to bring together healthy food, play, learning and shared family experiences in one place. There's a real opportunity to build a homegrown Indian family entertainment brand, one built around characters children have actually grown up with across the country. Beyond the business opportunity, this is also about creating jobs, in hospitality and operations today, and in franchising as we expand over the next few years."

Rajiv Chilaka, Founder & CEO, Green Gold Animation, said, "Chhota Bheem has been part of people's homes for almost twenty years. This café is our way of giving him an address - a place where children and families can step into the world of Chhota Bheem and enjoy an experience inspired by the stories and characters they love, beyond the screen. We've had families write to us for years asking for exactly this kind of experience, and this is our response. It's the first step in a much bigger vision for us: taking our characters beyond animation and into everyday life, starting with food, play, and storytelling brought together in one place."

The café will also introduce programmes such as Junior Chef Quest, a supervised cooking experience for children, along with plans for a children's membership programme featuring workshops and educational activities.

Green Gold Animation and EBG Group have announced plans to establish 25 Chhota Bheem Café centres in the first year with an investment of Rs 50 crores across major Tier-I cities. The company is targeting 50 outlets over the next three years, subject to execution milestones. The expansion is expected to generate more than 500 direct and indirect jobs across hospitality, operations, kitchen staff and franchise support functions. Future plans also include exploring hospitality concepts based on other characters from Green Gold Animation's portfolio.