Wyndham Signs Franchise Deal for 50-Key Ramada Encore Hotel in Dehradun

Wyndham Hotels & Resorts has signed a franchise agreement with Zodiac UK Hospitality LLP to develop a 50-key Ramada Encore by Wyndham hotel on Haridwar Bypass Road in Dehradun. The property is expected to open in Q2 2028 and will mark Zodiac UK Hospitality's entry into the city's branded hospitality market.

The proposed hotel will feature 50 guest rooms, an all-day dining restaurant, meeting facilities and a fitness centre. The development will target business and leisure travellers, including visitors to Dehradun and nearby destinations across Uttarakhand.

The hotel's location on Haridwar Bypass Road is expected to provide access to the city's commercial centres and educational institutions, while connecting travellers to tourism destinations such as Haridwar, Rishikesh and Mussoorie. The location also caters to visitors travelling along the Char Dham pilgrimage circuit.

The project represents an entry into a hospitality market supported by business travel, education, pilgrimage and leisure tourism. The company will develop the property under Wyndham's Ramada Encore brand, which operates in the midscale hotel segment.

Keshav Soin, Partner, Zodiac UK Hospitality LLP, said, “Dehradun’s position as a gateway to Uttarakhand, combined with its commercial activity and established tourism appeal, makes it an attractive market for our hotel development plans. Haridwar Bypass Road offers a strategic location from which to serve both visitors to the city and travellers exploring the wider region. With Ramada Encore by Wyndham, our aim is to create a contemporary, well-equipped hotel that meets the needs of business and leisure guests while offering the reassurance of an internationally recognised brand. We see this as an opportunity to contribute to Dehradun’s growing hospitality offering and build a strong foundation for the property’s long-term success.”

Rahool Macarius, Market Managing Director, Eurasia, Wyndham Hotels & Resorts, added, “Dehradun’s mix of business, education, pilgrimage and leisure demand makes it a strong fit for Ramada Encore by Wyndham. This franchise agreement with Zodiac UK Hospitality LLP supports our strategy of expanding in India’s high-potential markets with the right brand for each destination. Wyndham’s global distribution network and Wyndham Rewards, with approximately 129 million enrolled members worldwide, will help connect the hotel with a broader base of travellers.”

The agreement adds another planned branded hotel to Dehradun's hospitality pipeline. The franchise deal was facilitated by Hemant Jindal, whose hospitality-sector experience supported the transaction.