Restaurant India News: Popeyes Enters Pune Market with Three New Outlets

Jubilant FoodWorks has launched three new Popeyes restaurants in Pune, marking the brand’s entry into one of India’s fast-growing food and dining markets. The expansion is part of Popeyes’ strategy to strengthen its presence across key urban centres in the country.

The new outlets are opened in May and are located at Phoenix Market City in Viman Nagar, Seasons Mall in Magarpatta, and Elpro City Mall in Pimpri, covering major residential and commercial areas across Pune.

Known for its Louisiana-style fried chicken, Popeyes has built a strong following globally for its bold flavours and signature chicken recipes marinated with Cajun spices. The brand has already expanded across cities including Bengaluru, Chennai, Delhi NCR, Punjab, and Mumbai, and is now bringing its offerings to Pune’s growing base of young consumers, students, and working professionals.

The Pune menu will include Popeyes favourites such as Signature Chicken, the Chicken Sandwich, Cajun Chicken Tenders, Chicken Popcorn, Flavor-burst Burgers, and the Hot & Messy range featuring Spicy Korean and Sweet Chilli flavours. Vegetarian options including burgers, wraps, Cajun Fries, and Crispy Onion Rings will also be available.

As part of the launch, Popeyes is also introducing its new Dip N’ Drip sauce range, available in 100 ml and 300 ml packs across four flavours, allowing customers to customise and share their meals.

Vibhor Gupta, EVP and Chief Business Officer, Popeyes, Jubilant FoodWorks Limited, expressed his enthusiasm at the launch, “We have been getting a lot of customer love and queries from Pune, asking us to launch soon. We are very excited – launching three stores, and many more to come. We see Pune as a high-potential market, driven by a young, well-travelled consumer base that is increasingly seeking differentiated and flavor first dining experiences. Our entry into the city is a strategic step in expanding Popeyes’ footprint across India’s key consumption centres.”

To mark its Pune debut, the brand is rolling out a two-week introductory offer for customers in the city. With the latest expansion, Popeyes continues to strengthen its footprint across India’s major consumption markets.