Factors such as increasing disposable incomes, sophisticated consumer's health concerns in urbanised areas led to the entrance of such goods and products.
The sudden rise of options such as green and herbal tea in the cafes also indicates the awareness of consumers in this sector and the trends being followed by eateries.
In order to stay competitive in the $374 billion worldwide snacking industry, it is important to deliver snacks that appeal to both the palate and the psyche, knowing what drives a consumer to pick one snack.
Nutritious Nation is one of the first Indian F&B brands that caters to all fitness & health enthusiasts. Sagar Kumar, Director, Nutritious Nation, shares how he provides healthy food to calorie conscious customers.