The consumer affairs department has advised that all packaged items, including beverages, cannot be sold at two different MRPs in shops, multiplexes or airports.
Currently, the company has put a price cap of Rs 15 for a 250 ml pet bottle and had distributed the samples in Delhi and NCR region as a part of its test marketing.
During her recent visit to Chennai, Nooyi went to few south-Indian restaurants to strike a conversation on how the company can make familiar food health.
Aidar has been associated with maker of Budweiser and Carona beer from more than 15 years. Before heading the Indian unit, Aidar was holding the post of Vice-President, Finance for APAC region based out of Shanghai.
The product will be floated in the market on Friday and company is riding high hopes on it. Unlike regular tea machines, this will provide tea made from natural tea leaves.
Recently, it has been observed that most of the top companies are opting for more women decision makers as they feel that they are professionally well-versed with this segment.
The new look will have thunderbolt labels on the body and neck of the bottle in mono-colour (blue) with white typography that will be visually appealing when the bottles are lined up.