Restaurant India News: Toing Launches Food Delivery Services in Mumbai, Now Operates in 18 Cities

Toing has launched its services in Mumbai as part of its ongoing expansion strategy in India. The company has expanded to 18 cities over the past seven months and currently operates in markets including Pune, Agra, Vadodara, Guwahati, Nashik, Nagpur, Patna, Aurangabad, Bhopal, Delhi, Gurugram, Noida, Faridabad, Ghaziabad, Chandigarh and Ahmedabad.

The platform focuses on providing food and beverage items at lower menu prices. According to the company, menu prices listed on the app are aligned with or lower than restaurant table menu rates. The platform also states that it does not charge packaging or platform fees on orders placed through the app.

Customers on the platform can order a range of items such as biryani, burgers and bowls priced under Rs 99. The company was launched in the second half of 2025, with Pune as its first operating market. Since its launch, the platform has gradually expanded into several urban markets across India.

With the entry into Mumbai, Toing has onboarded multiple restaurants across the city. Brands currently listed on the platform include Meraki, Punjab Depot, Sweet Country Cake Shop, Borivali Biryani Centre, Sandwizza, Thepla House, Theobroma, Burger King, Faaso’s, Taco Bell, Wendy’s, Dabba Garam, Charcoal Eats - Biryani and Beyond, Tibb's Frankie, YBFC, Cheelizza - India Ka Pizza, Ghost Kitchens, Sadak Chaap, Peetuk, House of Biryan - Biryani, Kepsa and More, Tea Post, Marrakesh, Rolls Mania - Rolls, Wraps and More and Mad Momos.

The platform offers multiple food categories including North Indian dishes such as chole bhature and biryani, Chinese cuisine, desserts and fast food options including pizzas, burgers and momos.

Sidharth Bhakoo, Chief Business Officer at Toing, said, “Toing is creating a new category of food customers targeting the Gen Z, college goers, and the value-conscious customers, and it guarantees the lowest prices to its customers. Recently, we launched Toing in key educational hubs- like Guwahati, Nashik, Nagpur, and in Delhi NCR. This expansion reflects both the strength of the value proposition and our commitment to serving the evolving needs of young consumers. Mumbai has a large base of Gen Z and college goers and hence, offers the perfect landscape for Toing."

According to the company, the platform has recorded more than 2 million downloads across India and currently holds a user rating of 4.5. The company is positioning the platform in the value-focused food delivery segment as it continues to expand its presence in additional markets.