Sundeep Singh is the CEO and Co-founder of Uncle Peter’s Pancakes with 40 outlets across 15 cities in India. Sundeep has a rich experience in the food industry and aims at delivering the best food experience to customers through his brands under Bogmalo Foods & Hospitality LLP.
Sundeep is an engineer from BITS Pilani Goa and started his journey in the food industry from college itself. He is extremely passionate about this industry and is also a foodie. Considering his deep rooted interest in this industry, he launched a corporate catering company in 2014 and delivered homely meals to 100+ companies in Bengaluru for 3 years. This experience helped him to understand supply chain, operations and customer needs in depth. Post this stint, Sundeep then planned to foray into the B2C food industry along with his Co-founder, Akash by launching key brands like Uncle Peter’s Pancakes, chainaama and Sub Spot through Franchise model.
Sundeep has a clear vision of delivering differentiated food experience to his customers. He is passionate about building brands from the ground up, has an eye for detail, is extremely determined and specializes in strategy and ops to bring his ideas and vision into existence. Three key building blocks for this vision are Operational excellence through curating SOPs, leveraging technology to drive great experience and strong brand building to drive brand awareness and customer reach.