Marquee venture capital firm SAIF Partners, Hong Kong-based Integrated Capital and Singapore-based growth stage investment firm Pactolus have invested Rs 81 crore in tea cafe chain Chaayos.
Earlier, Chaayos had raised $2 million from existing investor Tiger Global Management. The firm has set up over 52 tea cafes in Delhi-National Capital Region (NCR), Mumbai and Chandigarh. It ended FY18 with revenues of about Rs 52 crore.
The infused capital will be used to further deepen the company’s footprint in the geographies it is currently present.
Nitin Saluja, CEO at Chaayos, said, “Our customer repeat rate across our stores has been 42% month-on-month and the only way to keep that growing is through a cluster approach within the cities we are currently present in. We will look at significantly ramping up our store count over the next year to keep up with our revenue growth, which has been doubling each year for the past five years.”
The tea cafe chain claims that its every store turns profitable within 3-6 months of its launch. The revenue earned from these stores is over 80%.
Chaayos is competing with companies like Saama Capital and DSG Consumer Partners-backed Chai Point and Mumbai-based Tea Trails.
Earlier this year, the cafe chain had roped in former Jubilant Foodworks CEO Ajay Kaul as its Chief Advisor. Chaayos appointed Ajay with the aim to scale up to 300 outlets across the top 8 cities in the country over the next 5 years.
Tea chain Chai Sutta Bar expand to 14 additional locations in states like Mumbai, Pune, Udaipur, and Varanasi in the month of December.
While expanding rapidly in the local market, Chai Sutta Bar (CSB), a homegrown fast food and tea outlet brand, is also looking to expand their franchise business in the international market.
CSB has already established a firm in the United Kingdom in order to quickly expand into the markets of the United Kingdom, the United States, and Canada.
“We are thrilled to open these new outlets and expand our tea franchise. Our goal is to bring our delicious tea to more people and create a more convenient experience for our customers,” shared Anubhav Dubey, CEO and Co-founder of Chai Sutta Bar.
The vision of Chai Sutta Bar is to deliver a unique cultural blend and values to each corner of the world. CSB has 450+ outlets in 195+ cities.
Indore-based Chai Sutta Bar providing not just flavours in kulhads but also employment to youths from economically weaker sections.
The brand is known for its work towards the upliftment of potter communities, orphans,differently able and people from below poverty line section of the societyby not only lending a hand but also by generating employment opportunities for the said section.
In 2021 only, Chai Sutta Bar has opened 110 outlets while generating employment opportunities for at least 400 people from the economically poor section.
“Over 3 lakh kulhads are used every day. We wanted to help thousands of pottery makers. As we keep expanding, we will require close to 5 lakhs of kulhads every day,” saidAnubhav Dubey, Co-Founder of Chai Sutta Bar.
Now, with the expansion plan for 2022 the company targets to provide employment to more than 500 people with a similar background.
The company uses over 3 lakhs kulhads everyday and supports more than500 potter families. It also employs more than 1500 people from a diverse section of the society with special emphasis on weaker sections.
The company has opened its outlets in 200 cities in India and countries like Dubai and Oman. Nevertheless, the brand has also spread its magic through three outlets in the city of dreams, Mumbai in Vasai, Thane and KoparKhairane recently.
पेय और अल्प खाद्य पदार्थ दिग्गज पेप्सिको ने घोषणा की है कि वह सोडास्ट्रीमको 320करोड़ डॉलरमें खरीदेगी। सोडास्ट्रीम के बकाया स्टॉक के लिए 144डॉलरप्रति शेयर, जो 30 दिनों की मात्रा के भारित औसत मूल्य का 32% प्रीमियम है,का भुगतान करने कीपेप्सिको ने स्वीकृति दी है।
यह सौदा, सोडास्ट्रीम के लिए, पेप्सिको की मजबूत वितरण क्षमताओं,वैश्विक पहुंच, अनुसंधान एवं विकास, डिजाइन और विपणन विशेषज्ञता के जरिये आगे के विस्तार और महत्वपूर्ण सफल नवाचार के लियेएक अच्छा अवसर है।
सोडास्ट्रीम विश्व मेंबबलयुक्त कार्बोनाटेड पानी(पेय) का सबसे बड़ा ब्रांड है, जो बटन के एक क्लिक पर फ्लैवर्ड(अलग-अलग स्वादयुक्त) पानी के पेय (ड्रिंक्स)मुहैया कराती है। कंपनी की स्थापना 1903 में ब्रिटेन में हुई थी।
पेप्सिको की चेयरमैन और सीईओ इंद्रा नूई ने कहा कि, "पेप्सिको और सोडास्ट्रीम एक दूसरे से प्रेरित जोड़ीदार हैं। डैनियल और उनके नेतृत्व वाली टीम ने एक असाधारण कंपनी बनाई है जो उपभोक्ताओं को कचरे की मात्रा को कम करते हुए शानदार स्वाद वाले पेय पदार्थ बनाने का अधिकार प्रदान कर रही है। एक-दूसरे के साथ हम एक स्वस्थ, चिरस्थायी जीव स्थल की हमारी साझा दूरदृष्टि को आगे बढ़ा सकते हैं।"
सोडास्ट्रीम के उत्पाद पेप्सी के बढ़ते पोर्टफोलियो को संपूर्णता प्रदान करते लागत-प्रभावी,मांग के अनुरूप एवं पारंपरिक बबलयुक्त (फिजी)पेय के मजेदार विकल्प होंगे।
Beverage and snack giant PepsiCo has announced that it will buy SodaStream for $3.2 billion. PepsiCo agreed to pay $144 per share in cash for SodaStream's outstanding stock, a 32% premium to its 30-day volume weighted average price.
For SodaStream, the deal is a chance for further expansion and breakthrough innovation through PepsiCo's strong distribution capabilities, global reach, R&D, design and marketing expertise. SodaStream is the largest sparkling water brand in volume in the world, providing flavoured water drinks at the click of a button. The company was founded in Britain in 1903.
Indra Nooyi, PepsiCo’s Chairman and CEO, said, “PepsiCo and SodaStream are an inspired match. Daniel and his leadership team have built an extraordinary company that is offering consumers the ability to make great-tasting beverages while reducing the amount of waste generated. Together, we can advance our shared vision of a healthier, more sustainable planet”.
The products of SodaStream will be a cost-effective, customised and fun alternative to traditional fizzy drinks, fully complementing Pepsi’s growing portfolio.
RI Bureau
The Beer cafe, which is first of its kind alco-beverage chain, is all set to explore Indian as well as global markets this year.
The brand which has 22 outlets “pouring” in India will be launching the newest and 23rd one in Mumbai on 6th June.
“We are in the midst of fitting out 15 new outlets across Mumbai, Delhi and Bengaluru, which will take the store count to 38.
These would be operational within the next 6 months,” shared Rahul Singh, Founder and MD, The Beer Cafe.
The cafe has received its second round of funding in December, 2014 which is being used to fuel their expansion.
“We are not looking at raising fresh funds at the moment,” added Singh.
Meanwhile, the group is also planning to enter global markets by opening its first outlet in Singapore very soon.
“We would be the first Indian chain in this space to go global. Singapore will be our first destination and we should have two outlets there within this fiscal year,” explained Singh.
The beer chain is presently serving over 50 varieties of beer from 17 different countries. And they have both draught and bottled beers.
Adding to the same line, Singh added, “65 per cent of our outlet revenues come from Beer, and the highest revenue earners are the imported draught beers.”
As told to Nusra
Copyright © 2009 - 2025 Restaurant India.