Restaurant India News: KFC and Snickers Partner to Launch Rs 129 Choco Mousse Cake Across 1,300 Outlets

In a move that brings together two well-known global brands, KFC India and Snickers India have collaborated to introduce a limited-edition dessert offering. The partnership has resulted in the launch of the KFC X Snickers Choco Mousse Cake, combining the QSR chain’s three-decade legacy in India with Snickers’ long-standing reputation as a leading chocolate bar brand.

The Choco Mousse Cake features layers of chocolate-soaked sponge topped with chocolate cream cheese mousse and finely chopped Snickers chocolate. This marks the first time KFC India has co-created a dessert with another brand, positioning the product as a crossover between fast food and confectionery to cater to evolving consumer tastes.

Aparna Bhawal, Chief Marketing Officer, KFC India & Partner Countries, said, “Who would’ve imagined KFC & Snickers in the same sentence, let alone the same plate. That’s the fun of this collaboration – two iconic brands coming together to create something unexpected and delicious! At KFC, we are focused on serving up a strong mix of craveable & iconic KFC products as well as a pipeline of innovative, clutter-breaking launches. The KFC X Snickers Choco Mousse Cake is our first co-created dessert and is the ultimate finger lickin’ good finale to a KFC meal. We can’t wait for fans – both KFC & Snickers loyalists – to dig into this sweet surprise.”

Nikhil Rao, Chief Marketing Officer, MW India, added, “We have always stood for delivering hunger satisfaction in ways that truly connect with our consumers evolving tastes. Today’s Gen Z audience seeks not just great taste but also fresh, share-worthy experiences that blend the familiar with the unexpected. Our collaboration with KFC India brings the iconic taste of SNICKERS into a dessert experience that is indulgent, fun, and crafted for a new generation of food explorers. This partnership is more than just a co-creation of a product, it’s a celebration of two beloved brands coming together to offer something bold and exciting that consumers didn’t even know they wanted but will now crave. With the KFC X SNICKERS Choco Mousse Cake, we are raising the bar on innovation while staying true to our promise of turning hunger into satisfaction one unforgettable bite at a time.”

The dessert is priced starting at Rs 129 and is available for a limited period across more than 1,300 KFC outlets in India. Consumers can purchase it for dine-in and takeaway or order through the KFC app, website, and major food delivery platforms. KFC has also introduced a pre-order option through its app for dine-in customers to skip queues and access the product more quickly.

This collaboration reflects a growing trend in the quick service restaurant industry, where brands are joining forces to create limited-edition products that merge distinct brand identities and appeal to younger, experience-seeking consumers. For both KFC and Snickers, the partnership is designed to capture attention through novelty while driving incremental sales through a seasonal, co-branded menu item.