Restaurant India News: ICONIQA Hotels & Resorts Makes Its Debut at Mumbai Airport with 291 Rooms and Tech-Driven Hospitality

Royal Orchid Hotels Ltd, one of India’s established hospitality groups, has launched ICONIQA Hotels & Resorts, its new upscale lifestyle brand. The debut property is located next to Mumbai International Airport’s Terminal 2, marking the company’s formal entry into the premium hospitality category.

ICONIQA has been developed to bridge city hotels and resort destinations, combining bold design, integrated technology, and personalized guest engagement. The first property in Mumbai offers 291 rooms, introducing features such as in-room smart laundry closets, a 24/7 WhatsApp-based concierge service, and Mumbai’s first poolside day club. The hotel also focuses on a strong food and beverage program, positioning itself to attract both business and leisure travelers.

“ICONIQA is a bold vision of what hospitality can be, where every element is designed for the new-generation traveler who craves experiences over conventions. Today’s guests seek vibrant spaces that reflect their lifestyles, spark inspiration, and elevate every moment. With ICONIQA, we’re not just launching a brand; we’re setting a new standard for immersive, intuitive hospitality that delivers extraordinary value at every touchpoint,” said Chander K. Baljee, Chairman & Managing Director, Royal Orchid Hotels Ltd.

The launch comes as Royal Orchid accelerates its expansion strategy, aiming for 345 properties by 2030 across its portfolio. ICONIQA will operate primarily on flexi-lease and ownership models, aligning with the group’s focus on strong returns on capital employed (ROCE). The company expects the brand to scale across key Indian cities and explore select international destinations.

“Mumbai is a city on the move, a nexus for business, culture, and global connectivity. ICONIQA answers its energy and ambition with future-ready design, smart technology, and thoughtful experiences that go beyond traditional hotel stays. We’re proud to unveil a hospitality concept that is as dynamic as the destinations it serves, redefining upscale lifestyle travel for India and beyond,” said Arjun Baljee, Founder of ICONIQA Hotels & Resorts and President, Royal Orchid Hotels Ltd.

ICONIQA properties will also be part of Regenta Rewards, Royal Orchid’s fast-growing loyalty program. The program currently has over 600,000 members and is projected to cross 1 million by March 2026. Data-driven personalization is a key feature of the program, enabling the brand to improve guest engagement and repeat business.

The Mumbai opening is seen as a significant milestone for Royal Orchid Hotels as it positions ICONIQA to capture India’s growing demand for upscale lifestyle hospitality. With technology-driven operations, new-age design, and curated experiences, the brand is expected to play a central role in the company’s long-term growth strategy.