India’s Ultimate Mithai Destination: Saffron & Mishri Debuts in Mumbai

Saffron & Mishri, a premium artisanal mithai brand, makes its grand debut in Mumbai with the launch of two stores and cafes in Mahalakshmi and Powai. 

The brand aims to create real mithais using the best ingredients and time-honored artisanal recipes in an effort to restore pride in Indian mithais and make them a popular dessert choice. Saffron & Mishri, a passion project of founder and artist Gunjan Shrivastava, was started with the straightforward goal of assisting people in rediscovering their souls via the tastes, textures, and tales of Indian mithais. You are now invited to rediscover the essence of mithai, where tradition and soul meet in every meal, at the recently opened Saffron & Mishri.  

The founder's profound admiration for India's rich and varied Mithai tradition marked the beginning of Saffron & Mishri. With an unquenchable passion and respect for tradition, Gunjan traveled throughout India's many regions to discover traditional recipes and honed the craft of mithai-making to provide a historically and gastronomically rich experience. Crafted with love and respect for the genuine art of mithai-making, Saffron & Mishri's magic is a flawless fusion of tradition and innovation. 

Each cafe is designed with a warm, inviting ambience and art-inspired interiors which is an ode to traditional Indian crafts such as Banarasi and Kantha. Consumers can dine in at the aesthetic Powai outlet’s cafe, with warm Instagram-worthy interiors featuring elegant shylights, perfect for enjoying both mithai and flavorful chaat. Meanwhile, the Mahalakshmi Experience Center features an interactive ‘Make Your Own Memories ’ (MYOM) counter, where people can indulge in interactive workshops, making for an immersive experience. Also a unique feature of this outlet is an open walk-in kitchen concept, where customers can actually see the entire process of mithai-making behind close transparent doors, reflecting the brand’s commitment to authenticity, quality and transparency. 

Gunjan Shrivastava, Founder of Saffron & Mishri, said, “During my travels across India, I discovered a treasure trove of mithai that carried the unique stories of our culture.  I have rediscovered recipes and perfected techniques behind each mithai, for our customers to indulge in its real flavors. Furthermore, we also observed that there is a significant void in today’s mithai industry—authenticity, hygiene, and transparency in sourcing are often overlooked. We therefore source the finest ingredients from different parts of the country and crafted mithais at our state of the art kitchen. At Saffron & Mishri, our aim is to help people rediscover their soul with Indian Mithais”

Saffron & Mishri’s products are available from their stores in Mahalakshmi and Powai and  pan-India delivery through its website, local delivery on Zomato, and Swiggy.