RI EXCLUSIVE: Flurys Brings its Iconic Tea Room Legacy to Gurugram

 Apeejay Surrendra Park Hotels has expanded the North India footprint of its iconic bakery and café brand, Flurys, with the launch of its first standalone outlet in Gurugram's Galleria Market. The opening marks the start of the brand's regional expansion, with more Tea Rooms and cafés planned across Delhi and other northern cities.

Founded in 1927 on Kolkata's Park Street by Swiss founders Joseph and Frieda Flury, Flurys is renowned for its Swiss-inspired patisserie, tea-room culture and European café experience. As it approaches its centenary in 2027, the brand continues to balance tradition with modern tastes.

The new café serves Flurys' signature favourites, including the Rum Ball, Chicken Patty, Chocolate Boat, Buttercream Cubes, fresh cream pastries and French classics such as the Millefeuille, Opera and Paris-Brest. It also features the Nolen Gur Crème Brûlée in a Bhanr, blending French dessert traditions with Bengal's date palm jaggery.

The beverage menu includes espresso coffees, the signature Viennese Coffee, handcrafted teas, cold brews, frappes and the Chilled Coffee Sprüngli, inspired by Flurys' Swiss roots. Open 24 hours, the 16-seater café combines warm interiors with archival photographs celebrating the brand's Park Street heritage, offering guests the classic Flurys experience from morning to late night.

Speaking on the launch, Priya Paul, Chairperson, Apeejay Surrendra Park Hotels said, "The world's most enduring brands are those that become part of people's lives, and Flurys has done exactly that for nearly a century. It has always stood for simple pleasures, exceptional craftsmanship and the joy of sharing moments over good food. As Flurys enters new cities, our endeavour is not simply to grow its footprint, but to preserve the character and authenticity that have made it an enduring institution across generations."

Vijay Dewan, Managing Director, Apeejay Surrendra Park Hotels Ltd, said, "As Flurys approaches its centenary, we are entering a defining chapter in the brand's journey. North India has long been a target market for us, and Gurugram marks a significant milestone in our expansion plans. With additional tea rooms and cafés planned across Delhi and other parts of India, our focus remains unchanged - to preserve the heritage, craftsmanship and warm hospitality that have defined Flurys since 1927."

Rohit Kakra, COO, Flurys, added, “Every Flurys café is designed to feel familiar from the very first visit. Whether someone comes in for a morning coffee, their favourite Rum Ball, a celebration cake or a late-night bite, we want the experience to be warm, welcoming and unmistakably Flurys. We are excited to introduce that experience to Gurugram and become a neighbourhood destination for the city"