The brand positions itself as India’s first and only terroir-based coffee company, focusing on sourcing directly from indigenous growers and promoting sustainable, traceable supply chains.
Accompanied by Latin music and a skyline backdrop, the initiative positions the venue as a lifestyle and entertainment hub with rotating experiential concepts.
The restaurant’s Instagram handle, @osttaadmumbai, showcases plated menu items and interior visuals that match the in-house aesthetic, aiming to build brand consistency across channels.
The partnership outlines a clear rollout plan, targeting the launch of 20 outlets within the first year. Each location will adhere to uniform store formats, curated menus, and consistent branding.
The return of Yeti to GK-2 strengthens its presence in Delhi’s hospitality landscape and caters to an audience looking for authentic regional cuisine within an urban dining setup.
The launch of Otoki highlights a continued trend in Mumbai’s hospitality sector, where global culinary formats are increasingly being localized for the urban Indian diner.
Built around the culinary and cultural legacy of the kachori, the brand draws from decades-old regional recipes and brings them into contemporary quick-serve settings.
The brand’s expansion into India reflects its broader global growth strategy, targeting markets with increasing demand for international dining options.
The concept is led by Chef Kamalika Anand, a Le Cordon Bleu, London, and ALMA, Italy alumna, who brings years of international experience in Michelin-starred kitchens to the venture.