Denny’s has partnered with Beyond Meat to add a plant-based patty to its menu. This is in line with the increasing consumer interest in plant-based dining and flexitarian diets.
Denny’s Beyond Burger comprises of a plant-based Beyond Burger patty topped with sliced tomatoes and onions, lettuce, pickles, American cheese and sauce served on a multigrain bun.
John Dillon, Chief Brand Officer for Denny's, said, “We could not be more excited to announce this game-changing partnership with Beyond Meat. As a company, we strive to evolve with the tastes and demands of our customers, and we knew finding a plant-based option that met our incredibly high-quality standards and taste expectations was critical in staying at the top of our game. The new Beyond Burger at Denny's offers guests a great tasting burger.”
Currently, the new burger is available at all Los Angeles area locations. The chain is planning a national roll-out of Denny’s Beyond Burger in 2020.
Tim Smith, Vice-President of North America food services sales, Beyond Meat, stated, “We're working to make delicious plant-based meat as accessible as possible and believe the Denny's Beyond Burger will be well-received by longtime fans and new guests alike. Through our partnership with Denny's, we look forward to introducing more families to the nutritional and environmental benefits of consuming plant-based meat.”
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