The funds will be used to expand the brands geographical presence in India, strengthen internal functioning and supply chain along with product standardization.
The brand plans to expand the presence in the tier 2 cities in India with the new aggressive expansion plan in Lucknow, Pune, Patna, Muzaffarpur, Kozhikode, Palakkad, Jamshedpur, and Mumbai.
In comparison to the pre covid per-day order registration tally, the brand has recovered to almost 75 % already. Wat-a-Burger to open 30+ outlets by end of FY2021, eyes South India
The fast food chain is also planning to opening 100 outlets in addition to its current 1,450 restaurants that it operates in the UK and Ireland, where it employs more than 135,000 people.
This chain of dynamic burger joints in India, is intending to speed up its extension in Chandigarh, Kanpur, Lucknow and Hyderabad with 50+ outlets by the end of 2021.