McDonald’s India (North & East) is Now Serving The Ranveer Singh Meal with the New TVC Launch

McDonald’s India (North and East) has teamed up with the charismatic Bollywood superstar Ranveer Singh to launch its latest campaign featuring the newly launched “The Ranveer Singh Meal”. 

McDonald’s latest TVC is a quirky, heartwarming, and high-energy celebration of fun, flavour, and pure Ranveer-style swagger. Inspired by the brand’s global Famous Orders platform, the campaign taps into the real emotional connection fans share with McDonald’s—bringing alive moments of nostalgia, joy, and fandom, all through the lens of a true McDonald’s enthusiast.

At the center is the limited-time Ranveer Singh Meal, a vibrant combo that reflects his personality—bold, playful, and full of flavour. The meal includes the iconic McVeggie and McChicken, amped up with Chilli and Creamy Xplode sauces and topped with crispy onions. Alongside are the Golden Pop Fries—bite-sized and made for munching—and the limited-edition Bobaaa Blast, a refreshing pear-flavoured drink paired with chewy boba pearls.

Conceptualised by DDB Mudra, the film brings the meal to life in a series of playful vignettes—from hostel hangouts to hilltop dates and family meals with dadi. Wherever the meal goes, Ranveer follows, reflecting how closely it mirrors his infectious energy and unpredictable charm. The TVC wraps with his signature line: “Yeh Ranveer Singh Meal nahi, yeh meal hi Ranveer Singh hai,” driving home the idea that this isn’t just a meal—it’s a whole vibe.

In every scene, Ranveer is served—delivering his bold spirit and unmistakable style across real, relatable, and delightfully McDonald’s moments.

Commenting on the launch of TVC, Rajeev Ranjan, Managing Director, McDonald’s India (North & East), said, “At McDonald’s, we’ve always believed in creating feel-good moments that stay with our customers, whether it’s the joy of sharing a meal, or the excitement of trying something new. This campaign is rooted in a powerful fan truth - our customers love customising their McDonald’s favourites.”

“Blending this insight with Ranveer’s personal picks gave us the perfect canvas to celebrate The Ranveer Singh meal. This meal is a bold and fun expression of Ranveer’s McDonald’s favourites—designed to bring fans closer to the brand. We’re excited to bring this to our fans across North and East India because nothing makes us happier than seeing our food bring a smile,” added Ranjan.

Rahul Mathew, Chief Creative Officer, DDB Mudra Group said, “In Ranveer Singh we found someone who captures the spirit of the brand. He connects with people of all ages and backgrounds. His histrionics, more often than not, bring a smile to all faces. Much like McDonald’s, we wanted to make sure we capture all of this, both in our communication and the meal itself.” 

The Ranveer Singh Meal will be available across McDonald’s restaurants in North and East India starting 13th June 2025, with a starting price of ₹249 for the vegetarian option and ₹269 for the non-vegetarian option. Customers can enjoy the meal via dine-in, takeaway, drive-thru, or order through the McDonald’s app, Swiggy, and Zomato.