- September 4, 2020 / 6 min readEnables Home Cooks/bakers to share digital menu link via Instagram Order Button, Facebook, Whatsapp and SMS.
The pandemic has led to a surge in demand for home-cooked food and a consequent rise in demand for food prepared by local home cooks/bakers.
Dineout’s B2B arm, ‘inresto' will allow home cooks to share the digital menu link with their customers via the Order Food button on Instagram and Facebook profiles, Whatsapp and SMS allowing them to place orders in a few clicks.
Customers can make the payment online and can also get food delivered at their doorstep using the link making the entire journey seamless for both, the home baker and the customer.
“We’re excited to serve diners with home-cooked meals with the convenience of doorstep deliveries through our order widget solution for home cooks/bakers. Our White Labelled solution will help Home Cooks connect with more customers without worrying about the logistics of delivery and payments,” shared Ankit Mehrotra, CEO & Co-founder, Dineout.
Once the customer places an order through the link provided by the home chef, the order confirmation is sent to respective home cooks on immediate basis and to the delivery executive to fulfill the order.
Customers receive the notifications via SMS and can track the delivery in real-time. For delivery, ‘inresto’ is integrated with logistics partners such as Dunzo and Shadowfax making home cooks self-sufficient and independent of aggregators.
Along with enabling delivery logistics for home cooks, order widget solutions from inresto also promotes ordering through Instagram and Facebook.
By adding a button on Instagram profile and stickers on stories, the widget allows home cooks and restaurants to get direct orders from Instagram and Facebook. The widget gives home bakers the opportunity to retarget their customer base through the data collected and helps them manage their economies better by saving on commissions. The order widget provides payment integration for Home Chefs by making the entire payment experience digital and hassle-free.
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