Cross Border Kitchens to focus on cloud-kitchen biz, to open 13 unique brands by the end of Q2 2020

In the next 18 months, CBK plans to have a multi-city presence while also expanding its brand portfolio to 22 unique brands.
  • Nusra Deputy Features Editor
CBK

Cross Border Kitchens (CBK) - a multi-brand, multi-vertical food-tech company has registered INR 3.33 crore in revenue in FY19.

The company has also witnessed a 12% hike in cart value and recorded a 20-25% increase in order conversions during the lockdown.  

Currently, CBK fulfils10-12 thousand orders every month and plans to expand to 5 kitchen locations operating 13 unique brands by the end of Q2 2020.

“There has been heightened interest in the cloud kitchen model as COVID has significantly altered consumer behaviour. At CBK we have championed the multi-brand, multi-vertical model from the outset and are utilizing technology, culinary art, marketing, and operational excellence to deliver a memorable gourmet experience,” shared Mayank Singh Negi, Co-founder, Cross Border Kitchens by adding that their model enables us to be CAPEX efficient, scale fast, and significantly reduce overhead rate.

“Our overhead rate has dropped from INR 709 an hour in Q1 2019 to INR 106 an hour in Q2 2020, demonstratingthe efficiency of our model. We served over 100,000 orders in FY 2019 and are projecting 500,000+ orders in FY 2020,” he added.

In the next 18 months, CBK plans to have a multi-city presence while also expanding its brand portfolio to 22 unique brands. The company hopes to create 2000 to 2500 employment opportunities in that time. 

 

Launched in early 2019, CBK manages 9 exceptional food delivery brands across multiple cuisines including Indian, Western, Pan-Asian, and Specialty.

The company has an additional 4 brands scheduled for launch in July. CBK currently operates 3 kitchens in the Delhi-NCR region and has 2 additional kitchens in the fit-out phase.

 

The group also raised an angel round led by Shreedhar Gupta earlier this March.

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