Masoud Mohamed is one among the third generation family of NKP Empire Ventures Pvt. Ltd., the company behind Empire Restaurants, and currently leads EasyBites as a CEO, a growing quick service restaurant brand under NKP. His work is focused on building simple, scalable food businesses with strong unit economics, operational discipline, and a sharp understanding of customer expectations. Over the past few years, he has been closely involved in expanding EasyBites across formats and markets, while working on improving systems, team culture, and long-term brand direction. He is particularly interested in how home-grown Indian food brands can grow sustainably without losing consistency or value. Masoud believes the restaurant business is ultimately about people, process, and everyday execution. He continues to learn through hands-on experience, team building, and by studying both emerging and established consumer brands.
RI PASS