“Sale through ecommerce and home delivery will lead to reduced crowding at shops and ensure that beer sales and excise revenue is not impacted adversely,” shared Shobhan Roy, Director General, Aiba in the letter.
BBK is focusing on contactless delivery, digital payments, sanitisation of delivery bags before every delivery and in providing tamper-proof seal on every bag.
Customers can order lattes, frappes, non-coffee fusions and cold brews, as they can be delivered to the customers home by ordering through Swiggy, Zomato and Dunzo.