While the juice or fruit drink segment stands at Rs 8,000 crore while the carbonated drinks segment is worth Rs 25,000 crore. Bottled water and other drinks make up the rest of the market.
In an exclusive chat with Restaurant India, Vimal Kedia, Founder and Managing Director, Manjushree Techno Packs Pvt Ltd, reveals his expansion plans and how he intends to increase the production capacity globally.
In a chat with Restaurant India, Bidisha Nagaraj, Group President - Marketing, Coffee Day, unravels her growth and marketing strategy at the coffee chain:
Restaurant industry is much larger than the film industry but is less visible due to lack of quality infrastructure, shortage of adequate skilled manpower and proper license and government body has been hampering the growth of the industry for years now.
Costa has introduced the Shaken Coffee as an extension of its time-honoured tradition of handcrafted coffee, and brought back the classic way of making iced coffees, in style.
There are many other players in the same segment who are eyeing a big slice of the Indian 'tea' market including Tea Box backed by Accel Partners, JAFCO Asia, Dragoneer Investment Group and Chai Point funded by Saama Capital-funded.
While the more promoted vineyards and wineries in India like Sula, Zampa, Fratelli, York, Chateau d'Ori and Charosa are mostly scattered around Nashik in Maharashtra, some of the sought-after wine tours in and around Bengaluru.
In an exclusive interview with Restaurant India, Maaz Mutvali, Marketing Head, Beverage Division, Pastonji Ice cream shares the company's growth journey in India.