Wendy's to open 700 delivery kitchens by 2025, partners with largest logistic hubs & kitchen operator REEF
Wendy's to open 700 delivery kitchens by 2025, partners with largest logistic hubs & kitchen operator REEF

Ohio-based burger brand Wendy’s has partnered with REEF – the largest operator of mobility, logistics hubs and kitchens to open and operate 700 delivery kitchens over the next five years.

These delivery kitchens will be operational across the U.S., Canada and the United Kingdom.

The commitment builds upon the successful test of eight delivery kitchens in Canada beginning in late 2020. Through this commitment, REEF will become the first Wendy's® franchisee in the United Kingdom.

Also Read: Wendy’s partners with Rebel Foods, to open 250 cloud-kitchens

Wendy's and REEF expect to open approximately 50 delivery kitchens in 2021, with the remainder launched by 2025.

"The demand for convenient delivery solutions means we must look for opportunities beyond our traditional restaurant formats, especially in dense urban areas," said Abigail Pringle, Wendy's President, International and Chief Development Officer by adding that with this partnership, they want to see their brand and quest to reach more customers in more ways.

REEF's network of delivery kitchens, in over 30 cities around the world, helps reduce traffic congestion and pollution by bringing food closer to the customer. REEF Kitchens are conveniently placed and mean shorter deliveries in your neighborhood.

"We are proud to partner with Wendy's to show how a restaurant brand can successfully and conveniently scale with REEF's delivery kitchen platform to reach more customers faster and with Wendy's world famous commitment to quality food and service," said Michael Beacham, President of REEF Kitchens.

 
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