Tim Hortons Targets Seasonal Demand with Limited-Edition Beverages

Tim Hortons India has introduced a limited-edition lineup of Summer Coolers aimed at expanding its seasonal beverage offerings across its café network in India. The new range includes three flavour variants: Mango and Ginger, Strawberry and Grapefruit, and Passion Fruit and Yuzu.

The beverages are positioned to align with customer demand for fruit-based, cold options during the summer season. Available at all Tim Hortons locations in India, the Summer Coolers aim to tap into growing consumer preference for fizzy and flavour-forward drinks as temperatures rise.

Tarun Jain, CEO of Tim Hortons India said, “We're thrilled to introduce our brand-new Summer Coolers at Tim Hortons India! Blending global cold beverage expertise with India’s favorite fruity and fizzy flavours, these refreshing sips are crafted to awaken your senses and delight your taste buds. This launch reflects our passion for seasonal innovation and our promise to keep the menu fresh, exciting, and full of surprises. Beat the heat in style — drop by your nearest Tim Hortons India to sip on our all-new Summer Coolers, or order your refreshment fix via Zomato and Swiggy!”

The Summer Coolers rollout comes as part of Tim Hortons India’s broader seasonal strategy to engage customers with timely menu innovations. The company also plans to introduce additional products in the coming months, including new food items and seasonal flavours.

In addition to beverages, the café chain continues to offer sandwiches and salads prepared with selected ingredients to maintain consistency in product quality and service standards. These initiatives reflect the brand's ongoing efforts to grow its footprint in India’s competitive quick-service restaurant (QSR) and café segments.