Fabindia and ITC Sunfeast Baked Creations Collab to Launch Cafes in India
Rohit Bhalla, Food-Tech Business Head at ITC Limited, emphasized the brand’s focus on enhancing the bakery experience in India, viewing the café as…
Already a huge success at ITC Grand Chola in the south, and ITC Royal Bengal in the east, the legacy of this signature culinary restaurant now takes…
The milk-based beverages will be manufactured in ITC’s new facility in Kapurthala, Punjab.
With this launch, the company has expanded its dairy portfolio beyond ghood, pouch milk and the curd business.
ITC Ltd's agri-biotech arm inked an agreement with James Hutton Institute to bring in 16 new varieties and 600 new clones of potato for trial…
In noodles segment, Yippee is the second largest brand with about 22% market share.
Barry Callebaut is the partner of ITC Ltd to source the exotic ruby chocolate to craft Fabelle's Ruby Gianduja.
ITC's milk, ghee, paneer and curd would be sold under the 'Aashirvaad' brand while its milkshakes will be sold under a different brand.
However, ITC will only acquire brands that can be scaled up using its own distribution network as it would be easier to break even.
The packaged foods business was the first FMCG category the conglomerate had entered 17 years ago to reduce its reliance on the cigarette revenue…
The company last year commissioned two world-class integrated consumer goods manufacturing and logistics units in West Bengal and Punjab.
The government had withdrawn input tax credit against goods and services tax when GST on restaurants was slashed to 5% from 18% in November last year.
The Rs 3,400-crore subset in question is ‘bridges’, where ITC’s Bingo Tedhe Medhe and Bingo Mad Angles compete with PepsiCo’s Kurkure.
The company has launched ITC Master Chef super-safe spices in the capital. It is promoting the brand as "super safe spices" through its communication in print, outdoor, radio and digital platforms.
Food regulator FSSAI recently tied up with Coca-Cola India to train 50,000 street food vendors over the next three years and plans to rope in other players like ITC and Mondelez under its 'Clean Street Food' campaign.
The recent ITC report reveals that the company’s packaged food division has witnessed a tremendous growth of almost 11 per cent with a turnover of Rs 7,097,49 crore (2015-16).
The company's campaigns had focused on "world-class product and manufacturing processes", he said.
ITC strongly refuted the claims, saying all its products are \"manufactured in state-of-the-art, world-class facilities, complying with strict quality and hygiene norms.\"
Badal met with the corporate honchos to hard-sell the state as a favoured destination for investment, an official release said.
The corporation has set up a milk processing unit in Munger, in Bihar and there are plans to set up similar processing facilities in other parts of the country as well.
ITC\\\'s brand, before the controversy was authoritative 18 to 20 per cent of the whole market share. But after the storm on Maggi, the market was shrunken as the consumers became suspicious of the products.
\"The company has made relentless efforts in building world class brands, which had garnered an annual consumer, spend of Rs 11,000 crore,\" added Deveshwar.
ITC has taken the decision to remove the same following the Maggi noodles controversy wherein FSSAI has pointed that if a product does not contain MSG, the manufacturer should refrain from using the phrase \'No added MSG\' on it.
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