- August 3, 2020 / 4 min readThe new stores are designed with Lucknow’s rich and authentic culture in mind, reflecting the diverse heritage of the city alongside a deep passion for coffee.
Tata Starbucks Private Limited today announced its entry into Lucknow with two new store openings, bringing the premium Starbucks Experience to more customers across India.
The two new stores are located at Phoenix Palassio Mall and Vibhuti Khand in Gomti Nagar.
“Tata Starbucks is honoured to celebrate our eighth year in India by opening our first stores in Lucknow—a brand new market for us. We are excited to offer the unparalleled Starbucks experience to customers in Lucknow in a way that is safe, familiar and convenient,’ shared Navin Gurnaney, CEO, Tata Starbucks Pvt. Ltd.
The new stores are designed with Lucknow’s rich and authentic culture in mind, reflecting the diverse heritage of the city alongside a deep passion for coffee.
Starbucks` launch campaign also takes inspiration from the cultural ethos of Lucknow with the tag line `Muskuraane ki wajahein; Lucknow, Starbucks aur Aap`; thus celebrating the many reasons to rejoice whilst keeping the focus on the customer!
Starbucks customers in Lucknow can also join the My Starbucks Rewards™ loyalty program, which provides members rewards and personalized benefits that increase with frequency of use. When customers sign up for a My Starbucks Rewards™ account, they immediately begin earning stars for purchases at Starbucks.
The store will also offer Starbucks merchandise and free Wi-Fi so that customers can enjoy an elevated coffeehouse experience that Starbucks is known for.
Tata Starbucks is committed to offering the best in class safety and sanitisation norms, following 6- feet markings to ensure social distance during dine in and takeaway, temperature screening for all partners (employees), customers and delivery executives; kitchens that follow international safety norms, regular sanitisation of surfaces. We also offer customers low-contact digital payment methods like the Starbucks Mobile app.
Tata Starbucks now has a presence across 12 cities with 189 stores.
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