Bennet & Bernard Group forays into FMCG space
Bennet & Bernard Group forays into FMCG space

Home grown diversified firm, Bennet & Bernard with majority business interest in eco luxury real estate, hospitality and gastronomy has announced its foray into FMCG space with the launch of cold cuts under the banner of Artisan Deli in Goa market. Bennet & Bernard have launched a range of eleven crafted chicken and pork cold cuts, which will be available at all the leading supermarkets across Goa.

 

Artisan Deli has evolved from the need to produce processed meats that stand a class apart purely based on their flavour, the quality of the ingredients and their presentation. Bennet & Bernard Group will soon go pan India with this brand and is focused on creating an exclusive range of processed foods in India and global markets with manufacturing units in multiple cities across the country. The company currently runs two business units: Bennet & Bernard custom homes Pvt Ltd & Bennet & Bernard Gastronomy hospitality Pvt Ltd.

 

Commenting on the launch, Lincoln Bennet Rodrigues, Founder and Chairman, Bennet & Bernard Group said, “Artisan Deli is personal to me. I’ve partnered with my team of seasoned restaurateurs who have been in the industry for the past few years in developing the recipes of Artisan Deli. We believe that our cold cuts would meet international quality standards as well as be a healthy alternative for our consumers. For this very reason we completely avoid all artificial colour or flavour, any added MSG or hormones. We provide options for nitrite free and some of our products are completely gluten free. Finally, we incorporate exquisite packaging and easy availability of these products alongside great line-up of more Artisan Deli products”.

 

Talking about company’s ambitious plans in the FMCG segment, Lindsay Bernard Rodrigues, Co-owner and Director, Bennet & Bernard Group added, “We have got some very interesting new products in the space of healthy food and snacking ready for launch in the near future. With this launch, we aim to drive the next wave of growth for our group. We are also planning to bring international products to Indian market. Our aim is to create a unique source of competitive advantage through diversity of the businesses and create new opportunities for growth. We are also looking at possible acquisitions, both in the country and in the global market to grow rapidly. We also recently made an international acquisition with the start of business in Portugal.”

 
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ITC's top eight FMCG brands cross the $2-billion milestone
ITC's top eight FMCG brands cross the $2-billion milestone
 
The collective sales of ITC’s FMCG brands crossed the $2-billion (Rs 13,000 crore) milestone in the fiscal ending March 2018, with three packaged food brands Sunfeast biscuits, Bingo chips and snacks and Aashirvaad atta contributing in the surge.
 
An investors presentation from the company showed that the annual consumer spend on ITC’s FMCG brands rose to more than Rs 16,000 crore in FY18 compared to Rs 14,000 crore in previous year. The eight brands contributed over 80% to the total FMCG sales.
 
The presentation showed that Aashirvaad atta crossed Rs 4,000 crore sales last fiscal followed by Sunfeast biscuits at Rs 3,500 crore and Bingo chips and snacks at Rs 2,000 crore. Each of the brands rakes in Rs 500 crore worth of sales to last year numbers.
 
While Aashirvaad’s growth was triggered by launch of multiple variants in atta and entry into ghee and spices, Bingo had gained in the bridge snacks segment with products like Tedhe Medhe and Mad Angles competing with PepsiCo’s Kurkure. Next in line were the Classmate stationary and Sunfeast Yippee noodles brands; each clocked more than Rs 1,000 crore in sales. Three brands — Vivel soap, Candyman confectionery and Mangaldeep agarbatti —clocked over Rs 500 crore sales each last fiscal.
 
ITC’s packaged food business is continuing to drive its FMCG growth with personal care brands yet to break into the Rs 1,000-crore plus trajectory. This might slow the pace of growth for the company as the cash-cow packaged food brands have already gained scale with high base. “ITC needs to create new growth drivers, be it in personal care or an entry into home care,” the chief of a leading grocery retail chain said.
 
The most of the major FMCG categories enhanced their market standing during the year. “While Bingo, Aashirvaad atta and Dark Fantasy Choco Fills premium cream biscuits were the key drivers of growth in the branded packaged foods businesses, Engage deodorants, Vivel and Fiama soaps & shower gels and Savlon handwash fuelled strong growth in personal care business,” a spokesperson for ITC said replying to an email.
 
ITC is the market leader in packaged flour, premium cream biscuits and notebooks and the second-largest player in snacks, instant noodles and deodorant. The Kolkata-based conglomerate is betting big on FMCG as the future growth driver to de-risk the cigarette business straining under regulatory pressure with taxes almost trebling in the last six years.
 
The packaged food business is predicted to be a major generator for ITC’s goal to achieve Rs 1 lakh crore sales from the FMCG businesses by 2030, accounting for 60-65% of the total pie.
 
While the packaged food business is profitable, the other FMCG businesses are yet to ring in cash. The company last year commissioned two world-class integrated consumer goods manufacturing and logistics units in West Bengal and Punjab. It is also constructing more of such facilities to secure capacity and rapidly scale up the FMCG business, the ITC spokesperson said.
 

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Dabur Acquires Two personal care products firms in South Africa
Dabur Acquires Two personal care products firms in South Africa
 

FMCG major Dabur India has confirmed to have confirmed the acquisition of two South Africa-based companies D&A Cosmetics Proprietary Ltd and Atlanta Body & Health Products Proprietary Ltd, through its subsidiary.

Last year the company had claimed the acquisition of the two personal care products companies in South Africa for a total cash consideration of 50 million rands (about Rs 25 crore).

In a stock exchange filing, Dabur India said its wholly-owned subsidiary Dermoviva Skin Essentials Inc has acquired 100 per cent share capital of the companies. Both the companies have become step down wholly owned subsidiary companies of Dabur India Ltd.

In 2016, Dabur had acquired a South Africa-based Discaria Trading (PTY) Ltd.

In April last year, the company had announced the completion of the acquisition of personal, hair care and creams businesses of South Africa based-CTL group of companies valued at USD 1.5 million (Rs 10 crore).

As per the last year's announcement, while D&A Cosmetics is acquired at a cost of 4,79,40,000 Rands (around Rs 24 crore), Atlanta Body and Health Products' acquisition cost was 20,60,000 Rands (over Rs 1 crore).

Shares of Dabur India were trading 2.01 per cent up at Rs 343.35 on BSE.

 

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Cremica targets at Rs 1,000 crore turnover by 2020
Cremica targets at Rs 1,000 crore turnover by 2020
 

Cremica Food Industries, one of the largest FMCG firm in India is targeting Rs 1,000 crore turnover by 2020 by expanding its product range and distribution reach.

"We are aiming at Rs 1,000 crore turnovers by 2020. We are looking at entering new product categories and also increase out distribution reach," shared Akshay Bector, MD and Chairman, Cremica Food Industries.

The company is looking at expanding its distribution reach to 1,00,000 outlets in three years from 15,000 at present.

To expand manufacturing capacity, the company plans to invest Rs 200 crore in the next three years to set up a food park and manufacturing plant in Himachal Pradesh.

"This plant is expected to begin operation in the next fiscal," added Bector.

Cremica is also looking at entering new categories such as mayonnaise, jams and ketchups.

"After test marketing for a few months we are ready to launch mayonnaise, jams and ketchups in the Indian market later this year," Bector added further.

Cremica gets 35 per cent of its total sales from institutional clients which include McDonald's, Taj Group, Subway, Domino's Pizza, PVR, Starbucks, Big Bazaar, Barista, Cafe Coffee Day and Papa John's.

Cremica's product range includes chips, sauces, sandwich mayonnaise, salad dressings and syrups.

 

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