How Global Brands are Betting Big on LTOs and Secret Menus
Running a restaurant LTO is an easy way to create a short-term spike in sales. According to reports, restaurant LTO can boost sales by up to 20 per…
  • By - Nusra
  • / 4 MIN READ
Spreading Colour of Joy: How Holi Performed for Restaurants
Making a closer number, Muttuswami Café also witnessed people aged between 20-45 years dining at their café.
  • By - Nusra
  • / 5 MIN READ
Year-End Sale Spike: How Restaurants in India Are Gearing Up for More Business
Hospitality brands are leveraging the holiday season to deliver unique and tailored experiences. Anil Nagpal, Director of Shilton Hospitality,…
How Restaurants and Hotels are Prepping for Christmas
Festive décor, atmosphere, seasonal cuisines, themed events, personnel, operational events, community involvement, and promotions are some of the…
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Building the Power of Brand: How Influencer Marketing is Helping Restaurants Grow
Influencer marketing helps in increasing awareness, greater engagement, highly cost-effective, profit potential and much more as food bloggers and…
How Happy Hours is Building Traffic in Restaurants
Similarly, to create urgency and encourage immediate orders, some restaurants implement limited-time happy hour promotions that are available for a…
How Menu Card Play has changed inside the Restaurant
Millennials are drawn to menus that present not just food, but a distinctive and engaging dining experience that stands out from the usual cuisine.
How Restaurants are gearing up for the Monsoon Bonanza
This transition from sweltering heat to soothing showers marks not only a change in weather but also a pivotal moment for the culinary landscape,…
8 Innovative Restaurant Marketing Strategies for 2024
In the dynamic landscape of restaurant marketing, innovation is the key to success. By embracing these strategies, restaurants can navigate the…
Restaurant Brands Unveils Valentine's Day Delights
As Valentine's Day draws near, these restaurant chains excel in creating an exceptional experience for the occasion. Whether you're…
EatSure Signs One-year Deal with Bengaluru Football Club as Official Foodcourt Partner
With this partnership, EatSure became the first food-tech player to partner with Bengaluru FC and curate F&B experiences at the stadium with…
  • By - Nusra
  • / 3 MIN READ
Bira 91 and Greater Than Gin Release Gin-Inspired Beer
The beer will be exclusively available, until stocks last, at Bira 91 Taprooms in Gurugram at the DLF Cyberhub and Bengaluru at Koramangala, starting…
  • By - Nusra
  • / 3 MIN READ
Starbucks Brings Back Its Iconic Anniversary Blend to India
The packaging of the Anniversary Blend encapsulates the nurturing spirit of the siren – a symbol synonymous with Starbucks – radiating a warm,…
  • By - Nusra
  • / 4 MIN READ
Popular Indian Cricketer T. Natarajan Joins Forces with Sharief Bhai as the Brand Ambassador
Popularly known as T. Natarajan or also Thangarasu Natarajan, the cricketer was born on 4th April 1991 in Chinnappampatti, a village near Salem in…
  • By - Nusra
  • / 4 MIN READ
Bira 91 partners with Warner Bros. Consumer Products to launch House of the Dragon inspired merchandise
The exclusive House of the Dragon x Bira 91 merchandise celebrates the season of Fire and Blood and is dedicated to fans across India.
  • By - Nusra
  • / 3 MIN READ
Pizza Hut launches Fun pizzas starting at Rs 79 only
Pizza Hut has launched this range keeping Gen Z in mind, especially the college goers and early jobbers who are on a budget.
  • By - Nusra
  • / 3 MIN READ
KFC launches the all-new KFC Peri Peri Chicken
This latest offering by KFC was launched by none other than superstar Allu Arjun as he grooved with Colonel Sanders in the campaign film, declaring KFC’s Chicken Peri Peri is Sooper Very Very!
  • By - Nusra
  • / 2 MIN READ
Tata Starbucks celebrates 10 years in India; invites customers to share their unique beverage recipes in online campaign
The film highlights TATA Starbucks’ 10-year milestone in India, while giving consumers the unique opportunity to engage with the brand and be a part of its iconic legacy.
  • By - Nusra
  • / 2 MIN READ
EatFit partners with ICC Men's T20 World Cup 2022
Through this collaboration, EatFit aims to convey its ethos and the message of healthy food eating to a larger global audience.
  • By - Nusra
  • / 3 MIN READ
Amrita Ray appointed as Marketing and Communications Manager at JW Marriott Kolkata
Amrita’s key responsibility areas include ideation and implementation of marketing strategies, marketing communication, content creation, digital marketing, establishing brand associations and handling of media and PR activities for the hotel.
  • By - Nusra
  • / 2 MIN READ
Taco Bell to Swap all boring meals for its tacos; joins 'Taco Swap' campaign
Taco Swap is the continuation of Taco Bell’s first global marketing campaign, ‘#ISEEATACO’ that began with Taco Moon in May 2021.
  • By - Nusra
  • / 2 MIN READ
Charcoal Eats partners with Naagin Hot Sauce
This space, which Raita or Curd previously dominated, now offers the option of pairing some of the world's hottest sauces with Biryani, a crowd-pleaser for spicy delicacy fans.
  • By - Nusra
  • / 2 MIN READ
KFC celebrates milestone of 600 restaurants with #KFCBucketCanvas campaign
The journey began with the artists exploring different cities, scanning through popular landmarks, walking through narrow lanes, interacting with its offerings of food, people, language and culture – essentially catching the pulse of the city.
  • By - Nusra
  • / 3 MIN READ
KFC partners with TikTok creator for hunger relief program
KFC has a long history of feeding and supporting local communities through food and grant donations.
  • By - Nusra
  • / 3 MIN READ