With 37 Chowman outlets and over 45 in the F&B group, the brand aims for 100+ outlets across metro and tier-2 cities like Chandigarh, Pune,…
The Instagrammable decor and fancy food of a restaurant are no longer mere accessories in the business. They are strong attractions to increase foot…
Around 50% of the restaurant brands do rebranding after few years, this helps in increasing their profits.
The future of food will not just belong to chefs or cookbooks. It will be shaped by the influencers who capture our attention on screens and bring…
Born roughly between the mid-1990s and the early 2010s, Generation Z is a demographic group that possesses significant purchasing power and influence…
It's more than just a saying—it's a way of life. Whether you're reaching for that essential morning cup or savoring an afternoon pick-…
Today, restaurant marketing involves much more than just dropping pamphlets or running an ad in the newspaper. It involves telling an enticing story…
With the industry projected to directly employ nearly 10.3 million people by 2028, it's clear that the sector is experiencing rapid growth.
Running a restaurant LTO is an easy way to create a short-term spike in sales. According to reports, restaurant LTO can boost sales by up to 20 per…
Creating a compelling narrative starts with understanding your brand’s unique story. A legacy restaurant might highlight recipes passed down…
Making a closer number, Muttuswami Café also witnessed people aged between 20-45 years dining at their café.
Hospitality brands are leveraging the holiday season to deliver unique and tailored experiences. Anil Nagpal, Director of Shilton Hospitality,…
Festive décor, atmosphere, seasonal cuisines, themed events, personnel, operational events, community involvement, and promotions are some of the…
Influencer marketing helps in increasing awareness, greater engagement, highly cost-effective, profit potential and much more as food bloggers and…
Similarly, to create urgency and encourage immediate orders, some restaurants implement limited-time happy hour promotions that are available for a short window each day.
Millennials are drawn to menus that present not just food, but a distinctive and engaging dining experience that stands out from the usual cuisine.
This transition from sweltering heat to soothing showers marks not only a change in weather but also a pivotal moment for the culinary landscape, where innovation meets tradition in the quest to capture the essence of the monsoon season on every plate.
In the dynamic landscape of restaurant marketing, innovation is the key to success. By embracing these strategies, restaurants can navigate the complexities of the digital age while forging authentic connections with patrons, ensuring a seat at the table of culinary distinction in 2024 and beyond.
As Valentine's Day draws near, these restaurant chains excel in creating an exceptional experience for the occasion. Whether you're enjoying a meal with your partner, treating your friends, or embracing self-care, these unique offerings promise to elevate your celebrations with an added touch of warmth and delight.
Similarly, global QSR chains McDonald's India - North and East and Domino's have introduced festival special menus to attract customers this season.
Social media is also a tool to excite our consumers into our world and directly engage with our core community that helps to bring them closer to the brand.
The challenge of being in the hotel industry is the overwhelming amount of competition and corresponding to the swiftly changing demands of the present day visitors.
Despite their best efforts, negative reviews or publicity can still occur. In such cases, restaurants in India often turn to online reputation management services to help manage their online presence.
Online reservation systems, loyalty programs, and targeted marketing solutions provide restaurants with an opportunity to retain customers and provide a safe customer experience.
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