With wider exposure to food-related media and acceptance of the consumer for ethnic and gourmet cuisines, the existing food services players are responding to consumer's newest taste fads by adding more cuisine options to their menus.
With India, currently, being the second fastest growing market for processed meat and poultry with a CAGR of 22%, it comes as no surprise that cold cuts are finding a share in the Indian plates right from breakfast to dinner.
According to experts, there are a lot of changes that are going to happen in the Indian F&B segment. As people are willing to experiment new dishes, they will focus more on local and sustainable produce with little tweaks in the menu.