What Are Rail Drinks? The Anatomy of Your Cheapest Night Out
Rail drinks are the quiet champions of any bar. They may not come with fancy labels or high prices, but they offer exactly what many people want—a…
10 best cocktails to order at the bar
Cocktails are the best on many occasions, like a bachelor’s party, friends' get-togethers, or a beach party. And a seasoned bartender knows…
8 Tropical Cocktails You Can Make Without Rum
Tropical cocktails don’t always need rum to deliver that beachy vibe. With these 8 refreshing recipes, you can bring island flavours into your home…
The Spirit of Cocktails: What’s Trending in Vodka Biz
The growing popularity of ready-to-drink (RTD) cocktails fuels up vodka sales by 32% of spirits volume and flavored vodka accounts for 21% of all…
Explore Upcoming Events And New Age Agendas
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What’s Trending in Whisky Industry for 2025
The market size of whisky industry has reached USD 2,389 Million in 2024 and is expected to grow at a Compound Annual Growth Rate (CAGR) of 7.3% to…
Sparkling with Success: The Rise of Home-grown Alcohol Brands
By 2028, the alcohol market in India is anticipated to expand at a compound annual growth rate (CAGR) of 6.8%.
What the Restaurant Industry Desperately Wants From Budget 2025
With the Union Budget 2025 around the corner, this pivotal industry is hopeful for policy changes that could propel it toward the ambitious goal of $…
Shaking Up the Biz: What’s Trending in Beverage Segment
These brands are also seeing a move towards premium, environmentally conscious packaging solutions that reflect both quality and responsibility,…
World Rum Day: Market, Trends & Growth
The south and west of India account for more than 55% of the country's rum consumption, mostly of dark rum.
Restaurant Brands Unveils Valentine's Day Delights
As Valentine's Day draws near, these restaurant chains excel in creating an exceptional experience for the occasion. Whether you're…
"Non-alcoholic Bev Crafted with Complexity and Creativity are on the Rise"
In an exclusive interaction with Restaurant India, Karan Khilnani of Pune's popular Elephant & Co talks about new trends, beverages and…
  • By - Nusra
  • / 6 MIN READ
Beyond Sweetness: Embracing Sugar-Free Libation in the World of Fine Spirits
As health-conscious consumers gravitate towards sugar-free drinks, a host of benefits comes to light. This movement isn't merely about…
The Distinctive Divide: Tonic Water vs. Soda
As we move forward, the trend towards healthier options will likely shape the landscape of both tonic water and soda, encouraging the consumption of…
Top Marketing Strategies to Successfully Promote a Gin Brand
Social media is also a tool to excite our consumers into our world and directly engage with our core community that helps to bring them closer to the…
"We Focused on What Not to Do," Suman Bharti of Reflex
We did lots of research on what not to do before getting settled for anything. It was one and half year long research to start this dream project. And it took me nine months to build up this place. So, make sure you build up a product which is quality research.
"Consistent Product Innovation, Authentic Flavour is Our USP," Natasha Fagri, Frost Popsicles
In an exclusive interview to Restaurant India, Natasha Fagri of Frost Popsicles talks about her plan to grow and expand the business in Indian market.
  • By - Nusra
  • / 6 MIN READ
Alco-Bev Start-ups and Their Potential to Grow Globally
The market for alcoholic beverages is expected to grow at a CAGR of 7.98 per cent to reach USD 52.5 billion in revenue during the forecast period 2023 to 2025.
How New Age Drinks have Changed the Beverage Biz
This has pushed our imagination as an industry and we see a lot more brands popping up and the ecosystem that will help them thrive largely the new age bars, restaurants and events like the cocktail weeks and gin fests which are popping up.
Brewing Success: This bar wants to introduce a craft beer revolution to the country
Known for its dog-friendly space, this one is going to be no different. Paw-parents are welcome with their dogs and the bar-crew at BrewDog will make sure that they have an equally good time.?
  • By - Nusra
  • / 3 MIN READ
Quenching thirst: 5 beverages trend to watch out in 2022
According to a latest report by CEIC, Food and Non Alcoholic Beverage Change was reported at 5.584 % in Jan 2022.
  • By - Nusra
  • / 4 MIN READ
How Tonic water is popularising in beverage segment
Even though the white spirits consumption (including for gin) in India is less than 5% of the total alcohol market, India is still the 5th largest market for gin in the world.
Spirit of Mixing: This Tonic water brand has grown 15% m-o-m in just few months of launch
In an interview with Restaurant India, Lavanya Anand & Anant Jangwal, founders of PEER Tonic Water talk about starting a tonic water brand.
  • By - Nusra
  • / 6 MIN READ
Top learnings for beverage brands from pandemic
Brands must over-invest in product and packaging because they are the biggest drivers of adoption and referral.
  • By - Nusra
  • / 4 MIN READ
At home party trend fueling the demand for cocktail mixers in India
This was a clear indicator of a trend, of a new age drinker with a more evolved palate, thirsty for more interesting options to top up his spirit, and hence an opportunity for products that enhance the home drinking occasion.