Yum! Brands ropes in new CEOs for Taco Bell & Pizza Hut

The company has named Mark King as Taco Bell division CEO, while Artie Starrs, President of Pizza Hut US, is being promoted to Pizza Hut division CEO.
  • Vaishnavi Gupta Features Writer
Taco Bell

Quick-service conglomerate Yum! Brands has appointed new Chief Executives to its Pizza Hut and Taco Bell units. The company has named Mark King, former President of Adidas Group North America, as Taco Bell division CEO, while Artie Starrs, President of Pizza Hut US, is being promoted to Pizza Hut division CEO.

Each will be responsible to drive their respective brand’s growth strategies, franchise operations and performance. Both appointments are effective on August 5, 2019.

King will be reporting to David Gibbs, President, COO and CFO of Yum! Brands. Additionally, Starrs, as well as present KFC division CEO Tony Lowings, will continue to report to Gibbs.

Greg Creed, CEO, Yum! Brands, said, “We believe this global brand division leadership structure at Taco Bell and Pizza Hut will enable the U.S. and international teams to further implement innovative best practices worldwide, strengthen digital and technology capabilities and accelerate growth for franchisees and shareholders.”

“We’re investing in world-class executives like Mark and fortunate to promote incredible talent throughout our company like Artie. Mark is an accomplished retail innovator, and Artie is an excellent growth strategist, both are strong culture leaders who will continue to elevate Taco Bell and Pizza Hut into relevant, easy and distinctive global brands,” he added.

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