The relaunch signals a strategic push by the company to strengthen its position in Karnataka, one of its fastest-growing regional markets.
The sale of alcohol, the Indian Made Liquor (IML) and beer, surged from 468.8 lakh boxes in 2007-08 to 830.6 lakh boxes in 2017-18.
Since HUL took over Kwality ice cream in phases after buying the trademark in 1994 or even after Malaysian PE firm Navis lapped up Nirula’s in 2006…
With this launch, the brand has added 44 restaurants in Karnataka and established a network of over 74 restaurants across Southern India.
On October 25, the Mumbai Police had directed CCD to shut its doors to representatives of QNet, accused of involvement in Rs 425-crore fraud and its…
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