While reduced competition in India's food-tech space has led to returning sensibilities in terms of discounting, players such as Swiggy, Zomato and FoodPanda still have some way to go before they can turn profitable.
In the initial phase of the program, the brand has onboarded more than 500 partner restaurants and the number is expected to reach around 1500 in the next three months
Foodpanda also held initial talks with Swiggy but the pact is yet to be signed by both the firm, confirming the partnership, sources close to the development revealed.
"We are growing very fast in India and will be in the top three markets globally for the company by FY19. India is a very strong market for us," said Saurabh Kochhar, Foodpanda India CEO.
"Both Zomato and Swiggy have been approached for a buyout, besides one larger horizontal company. But Rocket is yet to garner keen interest from possible suitors for Foodpanda," another source said.
This partnership will enable customers to now order Paradise Biryani on-line apart from other cuisines prepared by them. It is the first time that Paradise has entered the e-commerce space.
The association will enable consumers to order meals of their choice through foodpanda™s aggregator model, and allow them to order from a wide variety of cuisine options.
While the difference between the amount paid as tax and the amount actually payable was miniscule, \"such amounts become significant when there are tens of thousands of such transactions on a daily basis,\" Chidambaram told the court.