Restaurant India News: Three O'Clock Café Opens Fourth Outlet with Franchise India

Three O'Clock Café, the authentic Vietnamese coffee brand that has partnered with Franchise India Brands, announces the opening of its fourth store at Elan Miracle on Dwarka Expressway, a prime spot catering to professionals and business travellers. 

This expansion follows the brand's strong debut with three outlets in Gurugram at AIPL Joy Central, Elan Epic Mall, and AIPL Business Club.

Three O'Clock Café draws its name from Vietnam's cherished 3 PM coffee ritual, where people pause for slow-brewed coffee and meaningful conversations, fostering community and relaxation. 

"Three O'Clock Café's fast expansion ignites the thrill of specialty coffee in India's dynamic F&B scene—Franchise India is fuelling global brands to conquer new frontiers," said Gaurav Marya, Founder and Chairman, Franchise India. 

Rahul Mehrotra, Franchisee Owner, 3 O'Clock Café at Elan Miracle, added, "The craze for Vietnamese coffee is catching up among young Indians craving unique tastes—I'm proud to partner with Franchise India to bring this vibrant experience to Dwarka Expressway." 

The brand brings this tradition to India, offering Phin-filter coffee, egg coffee, coconut coffee, and cold brews made with premium Vietnamese beans, alongside bánh mì, baos, fresh bakes, and desserts.

Nestled on the bustling Dwarka Expressway, the new outlet provides a work-friendly atmosphere with modern interiors and productivity-boosting beverages—perfect for "work-from-café" sessions, or energy-packed snacks amid commutes. It taps into the rising craze for Vietnamese coffee among Gen Z and youth, who seek wellness-focused, innovative flavours like fruit-infused and artisanal brews that blend health, aesthetics, and global trends. 

"Witnessing the energy at today's launch was inspiring—Three O'Clock Café perfectly captures the future of experiential coffee in India," said Sonya Chowdhry, Managing Director, Franchise India Brands.

India's coffee market grew 12.7% over the last 12 months to reach 5,339 outlets as per a research by World Coffee Portal in September 2025.