
Dar Alkonafa, a renowned sweet brand originating from Oman and operating in Oman and Bahrain since 2016, has signed a Master Franchise Agreement with Franchise India Brands Limited to scale its presence in India.
Gaurav Marya, Chairman and Founder, Franchise India Brands Limited, said, “Dar Alkonafa’s entry into the Indian market represents a compelling blend of authenticity, taste, and heritage. With our shared commitment to quality and growth, we are excited to bring these exquisite Middle Eastern delights to Indian consumers who are increasingly seeking unique, high-quality sweets.”
With three stores in Oman and a growing footprint, Dar Alkonafa specializes in exquisite Nabulsi & Turkish Dar Alkonafa and other traditional Arabic sweets such as baklava and ma’moul, known for their authentic flavours and high-quality natural ingredients and turkish and Arabian coffee.
Mohammed al ismail' Founder, Dar Alkonafa stated, “India is a vibrant and expanding market for rich traditional sweets, and we believe our authentic Dar Alkonafa and Arabic desserts will resonate strongly with Indian consumers looking for premium and nutritious indulgences. Partnering with Franchise India offers us invaluable support and expertise to scale effectively.”
Dar Alkonafa has established itself as a leader in the niche segment of Middle Eastern sweets with an expanding presence across the Middle East and India. Their offerings emphasize authentic preparation methods and premium ingredients, delivering a unique indulgence experience rooted in tradition. Dar Alkonafa is distinguished by its specialization in Dar Alkonafa varieties, alongside an array of other regional desserts that have gained popularity among connoisseurs of Arabic sweets.
With Franchise India’s franchise development expertise, Dar Alkonafa aims to expand rapidly across key Indian metro and tier-1 cities, introducing a double-digit number of stores by the end of 2026, building a lasting presence in India’s specialty sweets market.
The Indian confectionery market revenue is projected to be approximately USD 6.56 billion in 2025. The market is expected to grow at an annual growth rate (CAGR) of about 4.74% between 2025 and 2030, driven by increasing urbanization, rising disposable incomes, and evolving consumer preferences towards premium and artisanal sweets. The demand for specialized sweets with rich nutritional and cultural value is on the rise, creating ripe opportunities for brands like Dar Alkonafa to introduce authentic Middle Eastern flavours into this expanding market.
Indian consumers today are increasingly health-conscious yet adventurous in their palate. The preference is shifting towards sweets that combine rich taste with natural ingredients, offering nutritional and cultural value. Dar Alkonafa’s range fills this gap perfectly, presenting a variety of desserts made with traditional recipes and quality ingredients that cater to modern tastes and lifestyle demands.
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