Consumer Behaviour

The Angel Shot is not an actual cocktail but a clever safety signal designed to alert bar staff that someone needs help. It allows patrons to…

Earlier, women mostly preferred wine, gin, and vodka. But now, there’s a shift. More women are enjoying whisky, scotch, and beer. The taste has…

With sudden change in the eating out preferences, restaurants realised that there is a whole lot market which has opened up driven by the youngsters.