The Energy Drink Fight Is Bigger Than a Label
India's energy drink dispute shows how closely regulation and commercial strategy are linked. A product description can influence consumer…
The Battle Over What Counts as an Energy Drink
The answer may determine more than what appears on a can. It could influence how beverages are formulated, marketed, searched, sold and regulated in…
Why the Beverage Aisle Is Becoming More Complicated
These in-between beverages are important because they show where future innovation may happen. The next major beverage category may not be completely…
Why Carbonation Is Becoming a Culinary Tool
That is where the technique becomes more than a visual trick. It becomes a practical tool for designing how a dish or drink is experienced from the…
Ardent Alcobev Unveils Dram Bell, a Premium Scotch Whisky in India
Kevin Pietersen Joins as Marquee Investor, Bringing Global Appeal to India’s Evolving Whisky Market.
This Delhi-based brand is disrupting the better-for-you beverage segment
In an exclusive interaction with Restaurant India Punweet Singh and Shuchir Suri, Founders at Jade Forest talks about innovating the beverages…
  • By - Nusra
  • Jan 10, 2022 / 8 MIN READ
'Indian inspired cocktails' to be the key beverages trend to look out in 2021
Goldstein Market Intelligence analysis the forecast of India packaged non-alcoholic beverages market to grow at a CAGR of 16.2% during the forecast…
  • By - Nusra
  • Jul 14, 2021 / 5 MIN READ
5 Beverages Trend businesses will adopt in 2021
Calorie reduction is becoming important for beverages brand as customers are now looking at health as a spectrum when choosing a beverages.
  • By - Nusra
  • Jan 04, 2021 / 4 MIN READ
The First Juice Brand to Introduce Holographic Aseptic Packaging in India
Akhil Gupta, Founder & Managing Director of Fresca Juices speaks on the journey of the brand and future plans of the company.
"How Beverage Market is Enlarging"
India's energy drink market was valued at USD 3663.7 million in 2017 and is expected to reach USD 4626.1 million by the end of 2022, growing at…

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