Uber Eats adds emoji feature to search for nearest restaurant on map

As per the brand, the new feature is inspired by feedback from as many as eight out of 10 users who have switched to other map apps to search for nearby food.
  • Nusra Deputy Features Editor
Ubereats

Food delivery player Uber Eats is reported to be adding a new pickup map feature to its app that will allow users to search for restaurants or merchants close to them.

The map localises to the user, allowing them to type in what kind of food they are looking for using either words or emojis to see what's nearby, including the exact distance from the user's location, reported TechCrunch.

With this new addition Uber aim to build out Eats that it believes will help it hit its profitability targets. Earlier this week, the company shared that it could hit one measure of profitability in the third quarter, earlier than expected.

As per the brand, the new feature is inspired by feedback from as many as eight out of 10 users who have switched to other map apps to search for nearby food. The map is rolling out globally and should be available now to most users, according to UberEats.

Within the Uber Eats app and the Uber app itself, users will see options to choose Delivery or Pickup at the top. The map is activated when a user selects Pickup specifically. Typing in a burger or pizza emoji should direct the user to nearby burger or pizza joints, which the company says creates increased functionality that is both a time-saver and a fun way to explore local commerce.

Uber Eats says there are 700,000 local restaurants and merchants on its pickup map. The company anticipates an international rise in pickup orders and said it wants to make it easy for customers to quickly visualize their search results.

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