Beverage brands targeting non-alcoholic segment for expansion
With the growing popularity of non-alcoholic segment, Rasna is setting up a chain of mocktail bars across the country.
Tata Global Beverage Net Profit Rises To Rs 120.25 in Q2
Group has completed the restructuring of its Russia operations resulting in the sale of two of the company's overseas subsidiaries
Coca Cola looks to expand smaller brand including drinks
Coca-Cola recently bought Mexican sparkling water brand Topo Chico
PepsiCo India Plans To look beyond celeb for endorsement
Traditionally known to be among the heaviest spenders on celebrity advertising company has had some of the biggest names across cricket and films
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IReC 2024
29-30 Apr - Hotel Sheraton Grand, Bengaluru
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Coca-Cola to launch new range of cheaper aerated drinks to compete with local brands
The upcoming range of aerated drinks will be 35-40% cheaper than Coke, Sprite, and Fanta. Named as Kinley Flavors, the range of drinks will be…
Soft drinks companies likely to be the hardest hit under the new GST structure
Within confectionery, taxation will go up to 18% from 15% for candy, and to 28% from about 22% for gums.